Capitol Seminars lobbying courses June 18-19 emphasize the fundamentals

Veteran lobbyist Ray LeBov’s courses attract both new and veteran lobbyists, covering the legislative process, best practices for effective advocacy, and specialized areas of budget, regulatory agency, executive branch advocacy and media relations
SACRAMENTO, Calif. - June 9, 2015 - PRLog -- SACRAMENTO, Calif. -- Capitol Seminars will next present its popular introductory and advanced courses in governmental advocacy on Thursday and Friday, June 18-19, from 8:30 a.m. – 1:30 p.m. at Sutter Square Galleria, 2901 K Street in Sacramento, CA. “The Legislative Process / Lobbying 101” will be presented on June 18 and “Lobbying 201: The Bigger Picture” on June 19.

Cost of the seminars is $250 each. For more information or to enroll, visit or telephone 916-442-5009.

“We’re in the home stretch of the current legislative session, and many people think this is when a lobbyist is most active – as bills are coming up for a vote, or in some cases, already on their way to the Governor’s office,” says Capitol Seminars founder and presenter Ray LeBov.

”But the reality is that successful lobbyists do their most important work far ahead of time. Sure, they have to be able to adapt quickly to last-minute developments, but you need a good fundamental understanding of and preparation for the process to help you deal with the unexpected. That’s why we put so much emphasis on the fundamentals in our seminars: Preparation, relationships, diagnosis, analysis, covering all the bases other than just the legislative aspects of what you’re working on.”

LeBov’s “Lobbying 101” course provides an introduction to the California legislative process and best practices for effective advocacy, embellished by LeBov’s real-world insights from 40 years of working in and around the California Legislature. In “Lobbying 201,” LeBov is joined by guest subject matter experts in the budget process, lobbying the administration, media relations, and regulatory agency advocacy, an area often overlooked by even the most experienced lobbyists.

“Whatever your academic background, and regardless of whether you’re a novice, a veteran, or somewhere in between, our specialized training is a perfect way to prepare for this very challenging profession,” adds LeBov. “Not only does a lobbyist need to keep up with the sheer volume of legislation, but to be truly effective, he or she needs to track the budget process, gauge which way the wind is blowing in the governor’s office, anticipate the regulatory response to new legislation, and develop media strategies to support his or her work.“

Capitol Seminars offers professional development opportunities not only to new and experienced lobbyists and their support staff, but companies that engage lobbyists; law firms; trade and professional associations; nonprofit and public interest organizations; city, county and public agency officials -- in short, anyone currently active in, or considering a career in, governmental advocacy or public affairs.

“Since we founded Capitol Seminars in 2006, more than 1500 practitioners have taken our courses, including a substantial number of the current lobbying corps in Sacramento,” said LeBov. “We’re now seeing more and more senior level people from lobbying firms, law firms, associations, universities and public agencies at our seminars. They’re also sending junior staff and referring their friends and colleagues. Some organizations send all their new people to us for training.”

Capitol Seminars also offers customized on-site training for public agencies, companies and membership associations interested in a convenient, cost-effective means of training larger numbers of staff or members all at once. These training sessions can also include workshops that assist the participants in creating strategies to deal with specific issues facing their organizations.

About Ray LeBov

Capitol Seminars founder and presenter Ray LeBov is a veteran of 40 years working in and around the California Legislature, including 17 years as counsel to various Senate and Assembly Committees. He also served for 13 years as the Director of the Office of Governmental Affairs of the California Judicial Council. In that capacity Mr. LeBov was the chief lobbyist for the state court system. After leaving state service, Mr. LeBov founded Ray LeBov and Associates, a leading California contract lobbying and consulting organization and the parent company of Capitol Seminars.

About Ray LeBov and Associates

Ray LeBov and Associates, based in Sacramento, offers customized, on-site training in the legislative process and governmental advocacy; strategic and tactical consulting and coaching in lobbying the California legislature and regulatory agencies; consulting in recruiting and training staff; and governmental advocacy for a limited number of clients.

Media contact:
Michael O’Daniel
We Build Winners

Capitol Seminars explains the California legislative process and covers the entire spectrum of governmental advocacy in California through its Lobbying 101 (introductory) and 201 (advanced) seminars.

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