African-American NASCAR Team Owner Refuses to Give Up in Pursuit of Making History

John Cohen, owner of Team Xtreme Racing has his sights set on seeing one of his drivers atop the NASCAR pedestal with a championship cup in hand.
By: Team Xtreme Racing
NEW YORK - Feb. 3, 2015 - PRLog -- In the existing climate of racial divide in the US, Cohen is eager to serve as a beacon of hope and an inspiration to young males in the African-American community. He is a living example that through hard work and perseverance, any dream is achievable. He also wants to bring national attention to NASCAR’s openness towards the integration of diversity in its culture and environment.

While reflecting on the challenges that Cohen faces, Nate Ryan of states, “it takes millions for a startup venture in NASCAR’s premier series, which requires a certain amount of grandiose vision mixed with bullheaded desire.” This couldn’t be more telling of Cohen’s determination to succeed as evident on the team's website,

Cohen has always been a racing enthusiast, while attending Delaware State University, he was lured by the sounds coming from the Dover International Speedway. He turned his enthusiasm into reality, forming his team in 2009, becoming one of the few African-American owned teams in a major NASCAR touring series.

Partners and sponsors of Team Xtreme Racing, include, Chevrolet, Goodyear, Sherwin-Williams, Macy’s, No Label Watches, Brabble, Manhattan Motorcars, and Safety-Kleen, to name a few. Cohen is a New Jersey native and Delaware State University alumni, who spent his early collegiate days on a football scholarship to Grambling State University. He is available for interviews and Black History Month spotlight features. Press photos can be furnished upon request.

Interesting Fact: Team Xtreme Racing’s fleet of cars bear the #44 in honor of Barack Obama becoming the 44th President of the United States.


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