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Preh Control System for the Iconic Subcompact
Preh adds the premium MINI subcompact cars to its controller roster.
The turn and push principle with magnetic haptic is the base for both versions and provides fast, simple function selection. The driver can operate the iDrive controller comfortably with one hand and see in parallel the settings made on the vehicle’s central display. The version with integrated touchpad, offered optionally, provides additional useful functions, with character recognition as the most prominent feature. With this, drivers can write characters on the touchpad surface with their finger, which facilitates, in particular, entering navigation destinations. Thereby, the character recognition works very precisely, recognizing even careless writing.
Christoph Hummel, executive vice president for Preh sales, marketing, project management and e-mobility says, "As a leading provider of central control systems, we are glad to be onboard the MINI brand with the iDrive Controller. It shows once again that technologies originally developed for the luxury class can take hold in the small car segment as well."