tbi...for women and LeCig team up on e cig story

By: LeCig
 
DELRAY BEACH, Fla. - May 1, 2014 - PRLog -- LeCig has enlisted tbi…for women to produce an educational piece on electronic cigarettes and vaping.  The editorial focuses on the positives of vaping and brings in Tom Kiklas, of the Tobacco Vapor Electronic Cigarette Association (TVECA), to illustrate key points that help the viewer understand the concept of vaping and how it compares to smoking.  This program airs on WeTV, Women's Entertainment Television, Saturday morning April 12th, and Easter Sunday at 9:00am.

On top of producing the story for tbi’s National Broadcast Program the tbi team visited Arkansas, the home of LeCig, to shoot multiple instructional videos discussing the proper usage of various types of E-Cigs and E-Pipes LeCig has to offer. The online product forward segments are called the “LeCig Vaping Minute” and address FAQs that many customers have regarding filling/refilling, charging and assembly/disassembly. These videos, along with the Broadcast Show editorial, were shot in both English and Spanish, allowing for bi-lingual usage of all content online after the Show Airings.

While in Arkansas, tbi saw firsthand how LeCig had perfected the ability to create over 200 flavors. “Our team researched all the E-Cig manufactures in the US, and what impressed us most about LeCig was their reputation as the best “craft brewer” of e-liquids in America” said Mike Lambert, Executive Producer of tbi. “We look forward to working with LeCig and the TVECA on future tbi shows, providing a good, safe environment for proper educational content on e cigarettes and their growing Industry.”

LeCig plans to opens stores all along the southern half of the country, expanding out of Arkansas. “We are really excited about the expansion of LeCig in Texas and the Southeastern region of the country” said Dee Elias of LeCig, “We also plan on opening another store right here in AR in        .  It’s a thrilling time for the LeCig Family; all of us here are excited about what the near future has to offer.”

About LeCig

LeCig provides our electronic cigarette clients the highest quality smokeless cigarettes, e liquids, e cig refills, electronic cigarette chargers and e cig starter kits.  Our mission is to provide our electronic cigarette clients with excellent customer service and quality tobacco alternatives.

About the best info   tbi…the best info specializes in integrating client brands into three unique Broadcast TV Series, “tbi…for men”; tbi…for women”; and Spanish speaking “tbi…for hispanics”.  The integration and production teams at tbi integrate their brand partners into recurring Seasonal TV Specials, airing strategically throughout the year on targeted National Cable Networks. Each tbi editorial is then supported with aggressive print and online promotion, social networking, online RSS syndication, and mobile video solutions. Learn more about all the “tbi” Series at www.thebestinfo.tv.

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Source:LeCig
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Tags:Lecig, Ternary Triangle, Television, Women, Vaporizing
Industry:Marketing, Media
Location:Delray Beach - Florida - United States
Subject:Features
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