Goldsmiths Against The Crisis , A Network On The Web
The venetian project is the first european network that connects the small and medium goldsmiths of italy to promote the e-commerce
Over 8 thousand products available , more than 30 thousand monthly averages visits, purchasing procedures activated in 262 countries , great satisfaction from Italian and foreign customers, read reviwes here: http://www.trustpilot.it/
These are just some of the numbers that characterize the project Orafinrete an idea of Miss Facco , of Venice, to support the goldsmith's craftmanship at a time of severe crisis .
" The idea came from a simple observation of the facts in the sight of all . - Says Miss Facco - the world of the goldsmith in the northeast of Italy is rich in professionalism and great craftsmanship. But the crisis is really undermining the entire industry. The web can help in this regard , combining the forces of the participating stores , we were able to create a technologically advanced e-commerce able to capture and interpret the changes and opportunities in the market . "
The Internet website www.orafinrete.com actually brings together over 40 artisan goldsmith, from the northeast of Italy and beyond who display their products with pictures and captions, ensuring Made in Italy. The approach , however, does not want to be exclusively virtual but it favors even the direct encounter with the shopkeeper chosen . In this case , the web becomes a useful channel to expand the market for businesses of great value by bridging the gap between structure and organization compared to large retailers .
The project started in June of 2013 and in a few months has proved its effectiveness , but most of all it proved the great need to establish networks between companies and artisans.