Seven Secrets of Influence - Portable Power for the 21st Century - Now Available on iTunes!

Influence. Every one wants it. But how do you get it? Seven Secrets of Influence – Portable Power for the 21st Century by author, consultant, and businesswoman Elaina Zuker, is a simple, practical guide to these “secrets”.
Seven Secrets of Influence
Seven Secrets of Influence
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Interpersonal Skills
People Skills
Media Influence



Feb. 5, 2014 - PRLog -- Influencing others is the critical business skill required for success today.

Strong interpersonal and influencing skills are essential as we work in teams, interact with those from other disciplines, and “sell” our ideas and projects.

It’s Not What You Know.

It’s Not Who You Know.

So What is It?

What you need is something of your own, an inner resource you can tap whenever it’s needed. In short, - influence: a set of skills that can serve you whenever and wherever you are, that you can practice anytime, anywhere, inside or outside an organization. We call it “portable power.”

Elaina Zuker outlines clear steps to show how influence skills can be learned, practiced, and mastered, essential skills you need for success with co-workers, bosses, and subordinates.

Download your copy of this #1 Best Selling book by visiting itunes at

Zuker, has advised companies such as AT&T, IBM, Sheraton Hotels, American Express, Bell Labs and others in the U.S., Canada and internationally.

In over twenty years of psychological study, research, observation and testing, Zuker has determined what influence really is, what makes it work, and isolated the specific ingredients of successful Influence, so that they can be taught and replicated.

She is the author of five books, including bestseller Seven Secrets of Influence, which has been translated into four languages and was published in India last year. Recently, the e-book version achieved #1 Bestseller status on Amazon.

This highly practical guide, filled with realistic advice on succeeding in today’s unpredictable business and social climates, enables the reader to learn the skills needed to succeed in today’s competitive business environment.

The Seven Secrets of Influence is filled with vital information on such topics as how to use verbal and nonverbal clues to create instant rapport, gain credibility with others, motivate cautious people, overcome the problems caused by overlapping or unclear authority, and gain the support of key decision makers for important projects.

Powerful and practical, this book is essential reading and a simple, user-friendly how-to guide for any manager or communicator in today’s tough business climate.

Special Bonus Download!  Once you order and download the book, you’ll be directed to the set of Personalized Exercises, which are coordinated with the written text.  Together, these are like a “do-it-yourself seminar”.  You can learn these important concepts and practice each one at your own pace.

Need a little more enticement to check out Elaina's book? Listen to her podcasts titled “The Need for Influence”, “Sales Executives Guide to Portable Power” and “Positive Influence or Manipulation” to get to the heart of the theory, learn about the 6 influence styles, and discover the  seventh secret for success.

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Brian Schwartz
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Tags:Interpersonal Skills, People Skills, Influence, Media Influence, Management
Industry:Books, Business
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