Heatmapping with Topo.ly – The Key to Business Progress

NAPERVILLE, Ill. - July 9, 2013 - PRLog -- By the end of the 1st half of this year, many businesses are still struggling hard to stay afloat amidst the competition. What these businesses do not know is that just by using a single business intelligence tool, they can establish life-long progress from information based decisions. This tool is an online mapping application by Topo.ly. Derived from many years of providing excellent customer service and timely features to maximize mapping technology, Topo.ly is the choice that many businesses prefer to make significant business changes.

Many entrepreneurs especially in sales and marketing have matched up with Topo.ly for all their mapping needs. They believe that as they create a heat map from their customers’ Excel data, they can discover stories which can appropriately be used to promote business solutions. Denyce Kehoe from Salesforce.com was one of the hundreds who trusted the easy mapping site. She said, “I’ve spent over 20 years in sales for visionary companies such as Forbes Magazine, Fortune Magazine and Salesforce.com and Topo.ly has quickly become one of my top applications that helps me drive sales.”

Heatmapping Excel Data to Improve Business Strategies

One of the most dynamic maps that companies can build using Topo.ly online mapping is heat maps. From this feature, companies can easily build heatmaps in less than 5 minutes.
They are exceptional visual representations of Excel data for in-depth analysis of population, sales, location density, and many others. Topo.ly users can create a heat map like this by different percentile. For instance, a business analyst may want to create a map by percentile of 4 groups of 25%. When his data is pasted to Topo.ly, the map will show 4 different colors from the most dense to the least dense data.

Heatmapping Customer Sales Data

There are a lot of great benefits that companies can obtain when building heat maps like understanding the landscape, construct realistic business plans and identify growth potential. But the real benefits that they can get are the timely ideas for long-term business management. Companies can build heatmaps based from their customers sales data. They can easily copy and paste them to Topo.ly. In less than 5 minutes, they can immediately identify the locations with the highest sales and those that have the least. By studying their locations, they can identify:

Risks and opportunities
Strengths and value-adds
Customer relation ideas

Heatmapping for Disaster Recovery and Risk Mitigation

Natural disasters are something that go beyond human control. But businesses can protect their assets even in more challenging days. As they create a heat map, they can identify the challenges and act immediately to resolve any problems like:

Operational risks
Potential losses
Affected outlets
Service requests during disasters

It pays a lot when companies are able to pause for a while and create a heat map based on customer address location Excel data from Topo.ly online mapping site.