Feb. 27, 2013
-- Oldsmar, Florida – Today, SMC Software, a leading provider of central reservations technology for the parking industry, announced the release of their “first-of-
its-kind” innovation designed to increase the value of a multi-location operation’s online positioning and “virtual” real estate. The new application, known as smartMAP℠, transforms an operator’s website by integrating a real-time reservations system into Google maps for an online shopper to locate and reserve space. When clicking on the Google map “marker”, the “pop-up” window provides more than just minimal information. smartMAP℠ is embedded in the “pop-up” window for consumers to quickly retrieve pricing and space availability in real time.
Additionally, smartMAP℠ introduces a dynamic marketing concept whereas the “pop-up” window allows for an operator to append a link, an ad, and even streaming video. The convergence of SMC’s technology and innovative marketing delivers a simple solution in ways that will appeal to any consumer.
“When it comes to real estate it’s all about location, location, location,” said Mike Harley, SMC’s president and COO, “so, why should the Internet with its user-centric virtual marketplace be any different? Any time you can eliminate unnecessary steps (or clicks) in the search and purchasing process for the online shopper, the value of your position and brand increases!” About SMC Software:
SMC Software, a subsidiary of Smart Marketing Concepts, Inc., provides parking companies (airport, seaport and municipal garages) with a white-label, web-based, real-time reservation solution for stand-alone or multi-location operations. SMC's proprietary platform is enterprise grade and can seamlessly integrate with back-office systems. SMC offers a proven solution for operators to accurately maintain rates, control inventory and manage multiple marketing channels and partner relationships. SMC has clients operating in a number of different industries all across North America. For more information, please call 813.381.5144.