Actian Vectorwise powers Atheon Analytics’ data visualisation solutions for retailers

Jan. 31, 2013 - PRLog -- Actian Corporation today announced the signature of  a reseller agreement with Atheon Analytics, provider of innovative data analytics and visualisation solutions. Under the agreement, Atheon Analytics will offer the award-winning analytic database, Actian Vectorwise, as the engine behind its data visualisation solutions and enable its customers to make better business decisions by identifying trends, patterns and actionable business.

Atheon Analytics is one of the new breed of savvy organisations that have identified a way to derive value from data by presenting insight in the form of patterns, images and trends and provide value to those organisations seeking to present their data in an easy-to-digest format. Atheon’s comprehensive data analytics and visualisation solution provides interactive insight by collecting, crunching and visualising data for a variety of customers which include large retailers, agile suppliers and distributors, other high transaction businesses such as utilities, telcos, hospitality and leisure, and high-change businesses. Actian Vectorwise will serve as the power behind Atheon Analytics’ solutions.

“We were first introduced to Actian Vectorwise as a customer when we used it to process our first multi-billion-row data set,” explains Guy Cuthbert, Managing Director, Atheon Analytics.  “The high velocity with which it churned through data took us by surprise and we decided to incorporate it as part of our solutions and offer its record-breaking analytic power to our customers.”

Cuthbert continues, “Retail is a fast-moving sector and vendors and suppliers need to have tools that can identify key information from the constantly expanding data volumes in a format that is easy to understand and action. Data visualisation can help make sense of information by highlighting patterns and trends and enable retailers to make informed business decisions. One of the fastest and cost-effective solutions available in the market, Actian Vectorwise has helped us distil value from data faster than a speeding bullet.”

“The combination of a difficult economic climate and a highly competitive sector means retailers have to be fleet-of-foot and differentiate their offerings dynamically,” explains Steve Shine, CEO of Actian. “The ability to analyse and visualise data easily and in a digestible format is the key to enabling retailers to gain competitive advantage. We’re pleased to have Atheon Analytics as a partner and look forward to bringing Actian Vectorwise’s record-breaking analytic speed to the retail sector. ”