Do you have The Fashion Week App?

Sept. 7, 2012 - PRLog -- Fashion Week is amongst us here in New York City and for once the hottest buzz on the street isn’t the release of a designer's spring collection but rather an App. That’s right, a mobile phone application that has been designed to cater to anyone that has indulged themselves in fall fashion week 2012. The app provides fashion week goers with a more efficient and convenient platform to keep up with the weeks schedule of events and latest industry updates. The official fashion week website by Mercedes Benz does not provide a mobile friendly platform. The Fashion Week App supplements that issue by providing a mobile friendly interface. This can be a crucial tool to have at Fashion Week because we all know fashion week goers aren't using computers to check the fashion week schedule while on the go in NYC, they are using their iphones and androids. Plus, if you get it now, the App is free.

Bloom Mobile is a mobile app and website developer that is currently playing a large role in the advocation of mobile friendly web interfaces across the country. Bloom noticed that fashion week goers did not have a convenient way to access the needed resources for the week and found a way to fill that gap with an app. It just makes sense that people involved with fashion week are going to be on their phones and with the events longevity people need a quick way to look up when and where their next event is. The Mercedes Benz Fashion Week Site proves to be difficult to read and even more difficult to navigate on mobile phones. The Fashion Week App eliminates those difficulties by providing a simple one click button that takes users directly to an easy to read event schedule, a live video feed, news, and instagram and twitter feeds of the industry's biggest names.

How can you go wrong with a free app that improves the overall fashion week experience. Bloom also has plans to create a similar app designed for the LA Fashion Week in October and many other fashion weeks around the world. The fashion industry is a niche market that Bloom Mobile is becoming accustomed to. Bloom has worked with high profile LA and NYC photographer Melissa Rodwell. Rodwell has worked with Bloom to take her website to the next level by optimizing it for mobile phones in a sleek and stylish fashion. Shortly after working with Rodwell, Bloom launched the site http://fashionweeknyc.net/ with the goal of making the fashion industry mobile friendly. Bloom provides mobile marketing services for retailers, vendors, models, photographers, stylists, and a & r. The Fashion Week App is compatible with both iphones and androids and access can be found at http://FashionWeekNYC.net