Primary Intelligence Sources for Competitive Intelligence

Aug. 20, 2012 - PRLog -- Learn the model which many corporations follow to determine when and how to use primary intelligence to gain strategic and tactical knowledge about their competition.  At this luncheon meeting Roger Phelps provides an overview of best practices, realistic expectations and emerging processes, based on his highly-ranked workshop at SCIP’s annual conference. (Lunch will be included in your registration.)

Among the issues discussed will be:

•   How can KITS be effectively mapped to primary sources?
•   How can you identify and locate difficult primary sources?
•   How can you reconcile effective competitive intelligence via primary intelligence and adhere to SCIP's and your company's ethical and legal standards?

This SCIP Western New York chapter meeting will be held at Paychex, 911 Panorama Trail South, in Rochester, New York.  Lunch and networking will start at 12:30 pm, followed by an overview of primary intelligence activities and a Q&A and networking session. Registration for SCIP members is $10, $15 for non-members, and includes lunch. Online registration is at the scip.org website.

Roger Phelps is the President of Phelps Research Services in Madison, WI.  For the last 10 years his company has been providing competitive intelligences services for a wide variety of private and public firms. He has been a SCIP member since 2002 and has spoken on the topic of primary intelligence at five National SCIP Conferences and numerous SCIP Chapter meetings.  His company has been involved in thousands of interviews with its clients’ competitors and has advised many clients on developing primary intelligence expertise as a strategic competitive intelligence resource.
Questions? Contact Robyn Reals at rreals(at)scip.org

About SCIP

With members in over 70 countries, SCIP is a 3000-member global nonprofit membership organization that advances its members careers, and enhances the depth and breadth of the competitive intelligence profession.  Education and training have been a critical component of SCIP’s member services since the Society’ founding in 1986 and SCIP provides its global membership access to the world’s most admired certification program. In addition to articles and books, SCIP provides networking opportunities at its annual conferences in the US, Europe, Brazil and Singapore, and through chapter meetings and webinars. The Society supports everyone involved in creating and managing strategic and competitive intelligence, and many members have backgrounds in market research, strategic analysis, science and technology.