Tell the world about your Cambridge business !

Dec. 8, 2011 - PRLog -- Businesses in Cambridge have been given an excellent opportunity to raise their profile and promote their services through a special week-long event in March.

The Cambridge Awards Week is being led by Granta Park alongside One Nucleus, Cambridge Wireless and Cambridge Network from March 19 to 23.  This coincides with business awards ceremonies run by Cambridge News and Business Weekly.

Companies will be encouraged to promote themselves, their activities and their success stories throughout the week, which will be then made public via local, national and international print and broadcast media as well as social channels such as Twitter and Facebook.

A dedicated website has been set up at www.cambridgeawardsweek.co.uk to give interested parties the latest information about the project.  The site includes an events calendar, which features the launch event at Granta Park on March 19, the Business Weekly Awards at Queens’ College on March 20 and a presentation by Cambridge Wireless on March 22.

The awards week will be of great benefit to businesses in Cambridge, allowing them to blow their own trumpets about their successes and achievements.  One organisation which has proved its worth in recent weeks is the Cambridge Satchel Company which has been given the accolade of NatWest Startups Business of the Year 2011.  Founded by mother-daughter team Freda Thomas and Julie Deane in 2008, the company beat off competition from 12 other winners after growing a massive 350 per cent over the last six months.  The business is aiming for a £10 million turnover next year as it extends its reach to America – an amazing success story.

Meanwhile, Cambridge Awards Week is a great opportunity for companies to highlight their commitment to corporate social responsibility.  For example, around 75 business people from the city slept on the streets for a night recently to raise money for Action for Children.  Together with 700 rough sleepers from across the country, a record-breaking £730,000 was gathered for this important cause. Amongst the Cambridge businesses that took part were ARM, Citrix and Red Gate Software.

Tourism organisations are also set to benefit from the awards week, with the hospitality industry such an important part of the city’s economy.  Cambridge hotels will be able to extol the virtues of their services while tourist attractions like Anglesey Abbey Gardens will have the chance to outline any forthcoming events.  Firm favourites like punting companies will put themselves on the Cambridge map, as well as arts venues like the Cambridge Corn Exchange and the ADC Theatre, not to mention cultural experiences like the Fitzwilliam Museum and Kettle’s Yard.

The Cambridge Awards Week looks set to be a great way to get this historic, bustling, impressive city into people’s consciousness in 2012, with the possibility of very tangible benefits for the businesses involved.  So if you run a hotel near Cambridge, an IT business in the city or a social enterprise on the outskirts, make sure you get involved with this fantastic event.  There’s nothing to lose and the potential of everything to gain.

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