You Play, iPlay, We all Play America

Creative Works installed a Dueling Lazer Frenzy for the brand new iPlay indoor park in Freehold, NJ
By: Danny Gruening - Creative Works
Lazer Frenzy Laser Maze
Lazer Frenzy Laser Maze
Dec. 1, 2011 - PRLog -- iPlay America opened their doors to the public on 11-11-11 in Freehold, New Jersey.  Guests had their first glimpse of this 115,000 square foot facility, themed as a city street and a boardwalk all wrapped into one.  The grand opening event was focused on the number 11, as the first 111 families through the door received a free $11 bonus card for extra entertainment.  

Families have many options for entertainment when they enter this park, such as go-karts, bumper cars, 4-D theater, mini bowling, arcade games, and so much more.  When the kids get hungry, the park offers 4 different restaurants, with food options ranging from table service American fare to self-serve frozen yogurt.  Of all the attractions and amenities in the building, Bob McDaid, the owner of this park, was particularly excited about Lazer Frenzy (  This attraction, which was developed by Creative Works, provides a very interactive environment in which guests can feel like a spy from a movie while navigating a field of lasers.  Bob opted for the Dueling Frenzy package, which doubles the capacity of the attraction.  This layout allows kids to play independently on 2 separate mazes or link up and simultaneously race each other to the finish.

“Operators have started to realize the great returns and the following this attraction has in the marketplace,” commented Jeff Schilling of Creative Works.  “We are thrilled with its performance and are excited to see that it’s a top-grossing game for many clients.”

To find out more about this park, visit

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Creative Works Theme Factory builds and designs attractions for family entertainment centers. We provide laser tag arenas, black light miniature golf, our Lazer Frenzy laser maze attraction and theming in general.
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