Cambridge Wines Changing The Face Of Small Business In The Region

Cambridge Wines a business based in Cambridge city centre came out with a unique approach to the way, they business use technology and communication within their shops.
By: Smart Info Ltd
 
Nov. 21, 2011 - PRLog -- Retail units joined together to increase inter shop and warehouse logistics, for shop stocking and customer deliveries. Cambridge Wines is one of the first companies in the region to embrace this type of approach, which is constituted by three phases or parts.

Integration of the shops

Shops callable at the touch of a button. Shops also have access to all of a corporate systems features on their single shop phone. For instance all VIP customers e.g high spending trade buyers like restaurants & bars are programmed across the groups phones so names appear on the screen but can also be directly dialled from the systems directory - a simple but highly effective customer service measure.

Integrating Mobiles

Delivery Drivers, Directors, roaming regional manangers, mobile phones were integrated into the system as simple 3 digit extension numbers. Calls can be transfered out of any branch or HQ to a mobile phone, once transfered the call can still be controlled on the mobile as if it was a system phone, that is a call can be put on hold, or transfered to another user, even if they are on a mobile too!

Utillising SIP trunks

All retailers need to keep a keen eye on the bottom line, and this project was self funding, that is the monthyl savings made, paid for the new equipment and
installation costs when put on a lease. (at the end of the lease pure savings are achieved, and all the technology fully owned by the client)

Integrated comms from 1 supplier - So broadband can be proactivly monitored to make sure services robust, and any possible problems are discovered before even the shop staff know. Shop staff autonomous from an IT department, so can contact smartinfo if any problem encountered.   

Accordingly to one of they staff  "Before we have to struggle, to be able to communicate within shop's, on business seasons like Christmas when we have a high volume of orders; our systems was always letting us down, now with this new system, and the way Smart Info built it, our jobs become much easy to do, the line are less stress out and even on busy season, our systems can handle much bigger load of call without dropping off.  "

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Smartinfo are a full service ICT (information Communication Technology) provider based in the City of London but offering nationwide coverage for Telephone systems, IT equipment and all associated services. We were founded in 2003.
End
Source:Smart Info Ltd
Email:***@smartinfosystems.co.uk Email Verified
Zip:EC2A 3LP
Tags:Cambridge Wines, Small Business, Cambridge, Wines, Telecommunications, Innovation, Sip Trunnks, Integrated mobiles
Industry:Small Business Systems
Location:London City - London, Greater - England
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