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| The HDTV Genie - "Get an HDTV This Year That Doesn't Suck!"TheHDTVGenie.com, a fast-rising website, offers consumers a shopping experience without the usual guesswork and research that normally detracts from the enjoyment of TV shopping.
By: Adam Toscano Shopping online is popular because it is quick and easy to do. HDTV shopping, however, has never been described as quick and easy - that is, until The HDTV Genie launched on Halloween Monday, October 31st by offering the consumer a more streamlined and enjoyable alternative to shop for HDTV's. As the web's first true dedicated "HDTV Finder", this new tool makes it a breeze for consumers to find the perfect TV for their unique home setup by eliminating all of the research and guesswork that goes into the decision making process. "Research...Really?" The HDTV Genie website features catchy taglines like this one and injects phrases such as "Get an HDTV that doesn't Suck!" into their marketing giving it a consumer-friendly appeal that is much needed in times where short attention spans and busy schedules rule. The tool offers a visual method of asking the user a few simple questions to establish a set of criteria that is calculated against the thousands of HDTV models available to return the best TV set for a person's room environment, viewing preferences, and price range. Chris Powers, a spokesman from The HDTV Genie, made the statement "98% of houses in the U.S. have a TV. There is an HDTV in over 70% of those homes, but the average buyer doesn't know the difference between Plasma, LCD and LED...that's more than a handful of consumers who have probably brought the wrong TV." He went on to say "The average price of an HDTV in 2011 is $535, but what's the cost of buying the wrong one? Do you ship it back and pay the restocking fee, take the change of blindly selecting another TV, or simply live with a TV that you're unhappy with. Our goal is to help the consumer get the right TV the first time around." It even suggests the appropriate mounting brackets, home theater system and add-on accessories for each HDTV model it recommends. It's ongoing mission is to make every buying experience quick, easy, fun and most importantly one that saves the consumer money. The HDTV Genie has set the pace of innovation for simpler and more enjoyable online shopping. Visit the The HDTV Genie at http://www.TheHDTVGenie.com End
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