Noroviruses Exposed in New Online Video

Sept. 18, 2011 - PRLog -- Today, the IAQ Video Network and Cochrane & Associates announced the release of another online video to help educate the public about environmental issues that may impact their health.  The latest educational video discusses and explains the threat to human health due to noroviruses.

Just last week, an outbreak of norovirus was suspected in causing approximately 200 students at a Montana elementary school to become sick. The illness caused almost half of the school’s students to stay home sick in a single day. Large outbreaks like these occur on a frequent basis.

In the United States, the CDC estimates that more than 21 million cases of acute gastroenteritis are due to norovirus infections each year.  Noroviruses are a group of related, single-stranded RNA, non-enveloped viruses that cause acute gastroenteritis in humans.

Noroviruses are transmitted primarily through the fecal-oral route, either by consumption of fecally contaminated food or water or by direct person-to-person spread. Environmental and fomite contamination may also act as a source of infection. Evidence exists for transmission due to aerosolization of vomitus that presumably results in droplets contaminating surfaces or entering the oral mucosa and being swallowed.

“Noroviruses are highly contagious, as few as 10 viral particles may be sufficient to infect an individual,” reported Paul Cochrane, President of Cochrane and Associates, the company behind the IAQ Video Network and the new public outreach video.     “We hope this new online video helps to enlighten people about this dangerous virus.”

To view this video please visit http://www.IAQTV.com or
http://www.youtube.com/watch?v=OFxoxW_TdKw



To learn more please visit http://www.cochraneassoc.com, email info@cochraneassoc.com or call (602)510-3179.

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About Cochrane & Associates, LLC & the IAQ Video Network
Cochrane & Associates is a business development, public relations and marketing consulting firm that specializes in the environmental, HVAC, mold and indoor air quality industries. The company has worked with many of the industries’ leading institutions and companies and continues to be an innovator in the industry. They are also the innovators behind the IAQ Video Network.