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Follow on Google News | Jaguar Land Rover Hilton Head Reports Both Brands Rank Among Top Five Nameplates in J.D. PowerJ.D. Power and Associate's Study Measures Customers' Delight with the Design, Features and Layout of Their Vehicles
The APEAL study examines design and performance characteristics across 32 brand nameplates that make a new vehicle a delight to own and drive, and is based on owner evaluations of more than 80 vehicle attributes. "We are extremely proud that our vehicles continue to excel in the esteemed J.D. Power APEAL study," says Andy Goss, President of Jaguar Land Rover North America, LLC. "The fact that both Jaguar and Land Rover brands rank highly in these important rankings underscores that we are a premium automotive company with two luxury brands that excel in providing our customers with quality vehicles that deliver extraordinary performance, innovative technology, and superior styling." With an overall score of 857, Jaguar, for the fourth consecutive year, earns a 2nd place ranking among brand nameplates. The all-new 2011 Jaguar XJ (http://www.newriverautomall.com/ With an overall score of 841, Land Rover improves its ranking position to 4th place. This is the fourth consecutive year of score improvements for Land Rover. Additionally, Range Rover (http://www.newriverautomall.com/ In 2011, the APEAL study showed that the gap between all-new and redesigned models versus carryover models has increased from 18 points in 2010 to 29 points in 2011. The J.D. Power and Associates APEAL study examines how gratifying a new vehicle is to own and drive based on owner evaluations of more than 80 vehicle attributes. The study's unique approach to measuring owner satisfaction and how much a customer likes or dislikes virtually every aspect of their new vehicle provides a powerful tool to manufacturers to influence future product development. The 2011 APEAL study is based on responses gathered between February 2011 and May 2011 from more than 73,000 purchasers and lessees of new 2011 model-year cars and trucks who were surveyed after the first 90 days of ownership. About Jaguar Land Rover Hilton Head Land Rover Hilton Head, a member of the New River Auto Mall (http://www.newriverautomall.com) The dealerships at the New River Auto Mall are owned by retail auto industry veterans Warner Peacock and Don Mealey, professional baseball legend Ken Griffey, Jr., and attorneys Greg Humphries and Jay Brennan. The organization is known for its quality service and broad selection of vehicles. Press Release Promoted by Automotive Advertising (http://www.ppadv.com) # # # The New River Auto Mall is located on Hwy. 278, right off Exit 8 on I-95, in Hardeeville, SC, and sells a large selection of Chrysler, Jeep, Dodge, Hyundai, Mazda, Nissan, VW, Audi, Infiniti, Jaguar, Range Rover, Land Rover, Porsche, and preowned vehicles End
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