Experient Adds Content Consultancy with EngageTalent

June 9, 2011 - PRLog -- Twinsburg, OH – Experient, the source for integrated meeting and event solutions, announces its expansion into the content support field for meetings.  In its quest to help clients perfect their event experience, Experient has developed EngageTalent™, which provides event content consultancy and coordination support for speakers, celebrities or entertainment selection, booking, contract signing and negotiation.  EngageTalent is part of the recently-announced Engagience™ family of services offering intelligent, strategic and creative solutions to perfect the event experience beyond the logistical support that has made Experient famous.

“Finding the right keynote speaker or entertainment to maximize the strategic impact of your event can be overwhelming when there are thousands of options to choose from,” said Rick Binford, CMP, president of the event management services division of Experient.  “We now have a team of experienced Content Consultants with the knowledge and expertise to provide our clients with extraordinary suggestions and guide them through talent selection, booking and contract signing.”

Through an alliance with International Speakers Bureau (ISB), a full-service global talent representation firm, Experient gains access to professional speakers and entertainers including today's biggest names — thought leaders, innovators, motivators, media personalities, educators, best-selling authors, sports personalities, celebrities and corporate entertainers. EngageTalent™ powered by ISB also provides timely exclusives like access to the Tahrir Square activists who drove Egyptian president Hosni Mubarak from office.

“We’ve found a great partner in ISB,” said Gary Schirmacher, CMP, senior vice president strategic account services.  “In their twenty years they’ve earned a reputation for innovation in locating up-and-coming keynote speakers and talent through its exclusive relationship with YPO, the Young Presidents Organization.”

“On the mark content is critical to driving overall event return on investment for both attendees and event sponsors alike. Creating great content is the prime attendance driver and greatly increases the chances that attendees will return year after year. When planners have the ability to really strategize on creating unique content but still have the comfort that they'll stay within budget with talent and entertainment, it can make a big difference in the success of a conference or meeting,” adds Schirmacher.

Experient leads the industry as one of the best-known and most respected brands in the event management world. Its core services include providing registration, housing, event planning and management, site sourcing/contract negotiation, and lead retrieval services for association, corporate and government clients. Experient employs professionals dedicated to fulfilling its vision of perfecting the event experience to deliver leading-edge thinking, experience and technology solutions for meetings, conventions and tradeshows around the world. Visit http://www.experient-inc.com for more information. Media kit and available staff portraits may be found at http://www.experient-inc.com/press.

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