Grand Rapids Dentist Experiments With Groupon

Nov. 23, 2010 - PRLog -- Van Haren Family Dentistry decided to experiment with Groupon and make a one-time offer for  discounted dental services through coupon site Groupon.com.  The offer ran from November 12 through November 14.  For a price of $109, purchasers of the Groupon get an examination from Dr. Van Haren, screenings for oral cancer and gum disease, x-rays, and teeth whitening.

The offer is especially attractive for patients without dental insurance because insured patients typically pay little or nothing out of pocket for preventing dental services.  In fact, Van Haren Family Dentistry has observed that most of the sixty-nine Groupon purchasers are patients without dental insurance.

In formulating the Groupon offer, a Groupon representative asked Van Haren Family Dentistry to include a cosmetic dentistry service in the offer such as teeth whitening.  However, Dr. Van Haren believes patients should treat oral health disease before turning to cosmetic dentistry.  Accordingly, the Groupon includes a restriction that the Grand Rapids teeth whitening (http://www.vanharendentistry.com/whitening) portion of the offer cannot be redeemed in the presence of untreated oral health disease or conditions.

Van Haren Family Dentistry expected a rush of phone calls on the first day the practice was open after the Groupon was offered.  However, only five patients with Groupons called the first day.  The redemption of Groupons for dentist services in Grand Rapids has been more like a trickle than a tidal wave.

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A Grand Rapids, Michigan dentist office providing family, cosmetic, and implant dentistry. Van Haren Family Dentistry can be reached at 616-949-2941 or found on the web at http://www.vanharendentistry.com.