Why Salon Owners Should Have Facebook

Sept. 24, 2010 - PRLog -- Facebook is a great way to offer you quality services and products, communicate new products and updates, and enables your clients to communicate about your business in a productive way. Impress your clients that they come back again and again and again, and tell their friends to do the same!

Facebook engages your clients and fans on a personal level and drives traffic to your web page. You can create competitions and events to generate new clients.  
Case Study:  Just recently set up a Facebook page and event for one of my clients. Lynell was not computer friendly; in fact she never embraced the internet, only to check her emails. Within 48 hours, she set up her Facebook page and within 2 weeks, Lynell had a huge response of RSVPs. The clients that attended and responded to the event was new clients and clients she had not seen in a while. Lynell sold over $2000 of hair pieces and products. This case study demonstrates that you don’t need to outlay money to do your online marketing through social networks. Facebook pages offer a suite of features that work together to help salon owners achieve their marketing goals. Salon owners can publish their salon newsletters, marketing brochures and before and after snap shots. From Facebook, salon owners can get great testimonials from salon clients to share their experience and reviews about the owner’s salon. If someone puts a negative response on the salon owner’s wall, they can just simply respond and apologize and tell them that they will give her another treatment for free if the client comes back.  Other people who see the message will be impressed by your level of service.

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Louanne Grasmeder has owned and opperated many salons, now she helps salon owners put more money in their pocket through creative online and offline marketing strategies. Louanne is a motivated speaker and author specialising in the beauty hair and nail indudstry.
Free chapter of my book visit http://www.superchargeyoursalon.com