New Treasure Finds a Permanent Home at Cornish Gems

Sept. 6, 2010 - PRLog -- PRESS RELEASE

TO: News Desk
FROM: Cornish Gems
DATE: Friday 3rd September 2010
FOR IMMEDIATE USE

New Treasure Finds a Permanent Home at Cornish Gems

A graduate on the Unlocking Cornish Potential scheme has secured a permanent contract at luxury property company Cornish Gems.

Susie Hale, aged 22 and from Helston, joined Cornwall's holiday letting specialists as a Marketing and New Business Executive last September on a year’s project with UCP.  After a successful year she has now been offered a permanent position at Hayle-based Cornish Gems who specialise in marketing and managing luxury holiday homes, cottages and apartments across the region.

Susie has played an important role improving marketing communications at Cornish Gems. Susie also played an integral part in launching Cornish Gems new business - Cornish Cribs, an exclusive collection of £multi-million holiday homes complemented with the provision of holiday concierge services back in April.  

Exceeding holiday sales of over £1million so far this year Cornish Gems has experienced continued growth over the past 12 months despite the economic downturn.

Director of the company Julianne Shelton explains: “Susie has excelled during her year at Cornish Gems and we're delighted to be in the position to offer her the ongoing security of a job within our marketing department. Susie’s continued marketing role at the company will be pivotal in assisting us to achieve our objectives for customer and owner retention whilst expanding our property portfolio to over 100 properties next year.”  

Susie is delighted with the good news: “I’m so pleased that I’m staying at Cornish Gems.  Put simply, the properties are gorgeous and I love marketing them.  Monitoring the results of delivering effective online and offline marketing communications to our clients is really rewarding and I’m thoroughly enjoying being part of such a dynamic team and fast growing Cornish business.”

Susie’s new appointment is exactly what Unlocking Cornish Potential (UCP) was set up to achieve.  UCP matches talented graduates, like Susie, with progressive Cornish companies to fuel innovation, growth, creativity, competitiveness and economic prosperity in Cornwall.  

Ben Leonard, Business Development Manager for UCP, is pleased for Susie and for Cornish Gems:

"The impact Susie has made over the last 12 months makes it easy to see why Cornish Gems would want to keep her in the business. Susie has been able to use the mentoring, training and support offered by UCP to increase her skills and that coupled with her talent and drive has meant a great result for all involved."

For further information about luxury holiday homes in Cornwall please visit www.cornishgems.com www.cornishcribs.com and to find out more about the UCP programme please visit www.unlockingcornishpotential.co.uk


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EDITOR’S NOTES

CONTACT – for further information or imagery, please contact Julianne Shelton on 0844 800 2813 or Lisa Young on 01326 376273.

PHOTO – please find attached a photo of Susie Hale.


FURTHER INFO – Cornish Gems:  Having won the prestigious silver award for Best New Business in Cornwall, Cornish Gems has gone from strength to strength since its launch in 2007, growing from 3 hand picked properties in their first year to over 70 at present, all in sought after Cornish hot spot locations.

Cornish Gems provide homeowners with peace of mind through their complete management package and have a proven track record of achieving high occupancy rates and rental incomes.  Their cottages meet four and five star standards for quality and most have been accredited by the Quality in Tourism scheme run by Visit Britain in conjunction with the Cornwall Tourist Board.  Dog friendly accommodation, short breaks, weekend breaks and last minute deals are all available.

Unlocking Cornish Potential (UCP) UCP matches talented graduates with progressive Cornish companies to fuel innovation, growth, creativity, competitiveness and economic prosperity in Cornwall. Graduates gain invaluable experience, new professional skills and a competitive salary while businesses gain an employee with fresh ideas, enthusiasm, and access to expert industry knowledge and training opportunities.