July 1, 2010 -
PRLog -- Google has recently released new standards for the Google Maps program. Google Maps, now known as Google Places, allows business owners with an address and phone number to list their company information within Google's search engine without needing a website. The organic traffic from a Google maps program can be beneficial for any business looking to advertise their local services without having a big budget to spend on website design or any previous knowledge about search engines. The free maps program has been used by many companies to boost their monthly traffic and increase leads. It has also provided consumers with a unique way to search for local companies, products and services. Overall the Google Maps program has been a huge success, helping Google to provide more information on their first page. The new standards were put into place to help limit businesses who were abusing they system. Previously Google did allow you to have multiple maps pointed at the same address. They had also allowed you to use keywords in the company title. Today Google is looking to combat spam by limiting the amount of maps one physical address can have, as well as limiting users to the real company name, not simply keywords. Many business owners were not affected, and have not noticed any change at all. However Google is constantly addressing the issue of spam in order to provide it's customers with the best and most relevant information on the internet.
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