Franchise Lending may be the future of Main St.

Dec. 14, 2009 - PRLog -- Erik Daniels, a national expert in Franchise lending has confirmed as a speaker for the Coleman Audio Conference on Franchise Financing for the upcoming year. Mr. Daniels will be joining Bob Coleman, Darrell Johnson, Jonathan Maze and Pam Davis to discuss small business banking and the outlook for Franchise Financing in 2010.
Erik Daniels is the Vice President of U.S. Bank and a national expert in Franchise Lending.
Bob Coleman is the founder of Coleman Publishing and The Coleman Report and a national expert in SBA Banking and Lending.
Darrell Johnson is the national expert in compiling franchise performance data - loan and systems operating performance.
Jonathan Maze is a writer for franchise times, the experts in covering the franchise industry.
Pam Davis is the General Manager of the SBA Finance Group for PNC Bank, a top National SBA Lender with SBA Lending Teams located throughout the East, Southern and Mid-Western Markets.
Small business lenders have adjusted loan criteria to reflect the nature of an ever-changing market. Today, small business bankers not only examine franchisees, they are also demanding more stringent financial benchmarks from the franchisor.
Small Business Lenders need the insight of those national small business experts to determine the fate of their franchise loans.
These experts, lending, data and trend analysts, can and will provide an excellent insight as to what small business lenders must consider in financing franchise applications in 2010. Specifically they will address the 5 financial statement benchmarks lenders must understand to appropriately mitigate their risk.
Also, they will answer the key questions as to the benefits a franchise brings to your small business loan customer. Specifically, they will address exactly what a franchisor should bring to the table for both the franchisee and the lender. The panel of small business banking experts will be discussing these issues and more live during an audio conference on January 6, 2010 at 2pm Eastern, for $189 per location.
Coleman Publishing, an online media company covering the small business banking industry. Coleman started in 1993 with the Coleman Report, a newsletter covering the United States' Small Business Administration loan programs. He is the national small business banking expert. His son, Joseph Coleman joined the company last year and is the company’s web editor.  
For further information contact Annie Wadhams at annie@colemanpublishing.com.
Coleman Publishing
P.O. Box 546
La Canada Flintridge
CA, 91012

# # #

Coleman Publishing is an online media company covering the small business banking industry. The founder, Bob Coleman, is the national expert in small business lending.
Coleman Publishing is your source for the latest news in small business lending.