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Small Business Marketing & Search Optimization
Marketing a small business using SEO. Challenges of optimizing for proper key word phases, changing software, link building pitfalls and even trade mark infringement claims. Candy Store, creates a new look and market.
Key steps to small business SEO-
1. Review trademark data bases carefully.
2. Understand the detailed aspects of key words and phrases their popularity, composition, appropriate densities and placements.
3. Organize your site in a logical and hierarchical manner from the root to top landing pages.
4. Create a solid link network and avoid problem neighborhoods and sites at all costs. Makes sure to use good anchor text.
5. Avoid paying for links and if you do make sure it is for a top and legitimate directory that is Google Friendly.
6. Use Google Webmaster Tools and Analytics.
7. Play by the rules and give it time to grow organically.
Wholesale candy and snacks make great opportunities for local confectionary stores, fund raising and promotional events. Recent economic challenges have created creative means to support local and national activities through small business and fund raising. BW Clifford is a great source for candy and snacks to support your needs.
BW Clifford Inc is a family owned, wholesale candy and snack distributor located in Morristown NJ. We have been in business for over 65 years. Our candy store provides a great selection of chocolate, mints, bulk candy, chewing gum and snacks. Some of our most popular products are Candy Bars, Tic Tac Mints, Orbit Gum, Trident Gum and Wrigley Gum. We sell retail and wholesale candy.
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BS Management Science Worcester Polytechnic Institute (WPI)
MBA Rutgers University.
Joel Bernstein writes about Fund Raising Candy, Wedding Candy and confectionery products fundraising and wedding candy http://www.bwcliffordcandy.com/