How Are Your Employee's Image Representing your Company Abroad?
No matter where you do business around the globe, looking successful is essential. There are international image standards to abide by in the business world.
A corporate image should be consistent with the positioning of the company's goals, mission, product lines, or brands. Any inconsistency between the overall corporate image, employees’ and the positions of product offerings will be confusing and therefore send mixed messages to potential clients that will affect sales revenue. A good corporate image can be seen as the sum of all the images associated within the firm.
A well dressed and groomed group will project:
• Strong Corporate Culture
A well dressed and groomed team will speak volumes without saying a word. They will appear to be knowledgeable, organized and professional in business deals. Clients and co-workers will always notice someone who is well put together after all, if they can take care of their personal business, they will be able to handle others’ business.
An employee who is appropriately dressed, groomed and business etiquette savvy will come across much more self-confident and self-assured than someone who is not. With a sharp appearance, they are able to communicate more effectively through verbal and non-verbal communications.
• Improved Performance
From the feedback we’ve had from our corporate clients, employees have displayed an overall improvement in performance in the workplace. Employee’
• Higher Salary
A groomed appearance will lead to hiring, interviews, raises, on going promotions, increased peer to peer and client relationships.
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International Image Consulting (IIC) is a Miami based image consultancy dedicated to building and empowering men, women and organizations to look successful. We understand the impact that the right image conveys in all situations. We help you enhance your appearance with unique products and services for personal, professional and corporate image consulting.