Seattle Weekly Selects Foodcaching to Power New Voracious Hot Summer Game

No such thing as a free lunch? Play with food, win a free dinner for two and meet the chef at your favorite restaurant with the Foodcaching app
By: sine qua non
 
July 12, 2011 - PRLog -- Seattle Weekly Selects Foodcaching to Power New Voracious Hot Summer Game

Foodcaching is a treasure hunt like mobile app for iPhone and Android smartphones that makes it easy and fun to find great food and drinks around town.

Winning the new Seattle Weekly Voracious Hot Summer Game powered by Foodcaching is easy; consumers can enjoy great deals at over fifty of Seattle's top restaurant locations and share the fun with their friends.

The fifteen Foodcachers with the highest Food Cash score in the mobile app leaderboard by July 31st 2011 will meet the chef and win a free dinner for two at one of the following restaurants: Ponti Seafood Grill, Osteria la Spiga,  Urbane, Mondello Ristorante, Canyons Restaurants, Firenze Ristorante, Twisted Cork, La Vita e' Bella, Puerto Vallarta, are just a few of the participating restaurants.

Founded in 1976 by an arts-starved East Coast transplant named David Brewster, the award-winning Seattle Weekly has taken on as many faces as the city it covers through the course of time. But one thing has remained constant: stellar, engaging journalism that exposes municipal malfeasance just as often as it celebrates the wizards behind our civic curtain.

According to Christine Chilton, Marketing Director of the Seattle Weekly: "Voracious is all about having fun with food and Foodcaching enables users to play a mobile game with just their friends or against the whole Seattle food community. It's addicting!"

Consumers benefit from a game-like user-friendly interface, one that allows for quick and easy searches for a specific ethnic food or a special dietary need, such as low cholesterol, gluten-free or diabetes-friendly. Through personalized preferences, customers can receive real-time offers from their favorite participating restaurants. Customers earn “Food Cash” points by inviting friends, sharing deals on Twitter or Facebook or simply by enjoying a special offer and redeeming a deal—all via their smartphone; there is no need to print anything out.

Restaurant owners agree that the most expensive seat in the house is an empty one. Now, Foodcaching™, a free social-shopping smartphone application from LightVantage, is helping restaurants and other food establishments utilize on-demand mobile marketing to reduce unfilled tables while providing diners with high-value, healthier deals with incentives to return.

“Foodcaching is a great solution for both diners and restaurants,” said Pietro Borghesi, owner of the popular Osteria La Spiga in Seattle “As a restaurant owner, I can broadcast great deals, such as unique or seasonal entrees, to attract new customers and expand our outreach—for example, to those with special dietary needs. Foodcaching also helps us increase loyalty and frequency of customer visits by marketing unique features such as a wine tasting or a special event.”

With Foodcaching, restaurants and food establishments - such as food trucks, coffee houses, smoothie shops, ice cream and gelato stores—no longer need to rely on coupon publishers, wait for a mail drop or accept less than a meal or food item is worth.

Unlike major coupon sites, there is no cash-flow hit and customers simply come in and pay for the offer. Restaurants easily enter their offer through Foodcaching’s secure website, which is then quickly broadcast through the app. When a deal is redeemed, the progressive Foodcaching patent-pending system tracks and logs it to relieve busy staff from a tedious paperwork trail and management from cumbersome spreadsheets. Daily metrics are available to participating restaurants through the streamlined, restaurant-friendly analytics features on Foodcaching's website.

For more information please visit: http://www.seattleweekly.com/promotions/voracious-hot-sum....

Foodcaching and the Foodcaching logos are a trademark of LightVantage LLC. The Foodcaching system and apps are available at www.foodcaching.com and are patent pending. LightVantage LLC’s mission is to help entrepreneurs realize their dreams by contributing to incubate and accelerate their new or existing business ventures. The Redmond, Washington-based company focuses on cloud computing, mobile software and social networking-enabled software solution.

Press inquiries, please contact: pr@foodcaching.com
End
Source:sine qua non
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Tags:Mobile, Marketing, Food, Technology, App, iPhone, Ipad, Android, Restaurants, Gaming, Advertising, Loyalty
Industry:Advertising, Games, Restaurants
Location:United States
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