Follow on Google News News By Tag Industry News News By Location Country(s) Industry News
Follow on Google News | Now Is The Time To Start Creating Holiday Jewelry Gifts“Right now I am working with all of my staff, both my customer service specialists and my award winning craftspeople, to create a series of open houses all summer long,’ said Luisa Graff, owner and founder of Luisa Graff Jewelers. “By starting this process out now, much earlier than most people would consider, we believe it will take away some of the pressure a lot of people feel when they are shopping for such an important gift, and allow them the freedom to discover exactly how they want that jewelry to look.” To help introduce the concept of custom jewelry design to people who may not even understand what it is, they are looking to break out of the mold that other jewelers normally use when scheduling open houses. There will be traditional evening events featuring champagne that will offer customers the chance to ask questions and learn more, but they are also considering tying in future open houses with preseason football games and other events that typically draw a larger male audience. “By creating an environment that makes them feel comfortable and relaxed, it will give us a chance to create a better understanding. What must people don’t realize when they hear the words ‘custom design jewelry’ is that it is not going to cost an arm and a leg and it is not going to take an exorbitantly long time. Once they learn how easy it is, they’ll be so proud to have their holiday shopping done early.” For more information on Luisa Graff Jewelers, please visit their website: www.luisagraffjewelers.com End
|
|