Retail Sales Holiday Tips for Business Owners

Retailers prepare for the 2013 holiday shopping season, despite the lackluster growth forecast of 2.4% reports social media blogger, James Rickman iHuman Evolution. Ten tips for RETAILERS this holiday season recommended. www.ihumanevolution.com
 
 
Retail Sales Tips by iHumanEvolution.com
Retail Sales Tips by iHumanEvolution.com
NASHVILLE, Tenn. - Oct. 2, 2013 - PRLog -- Retailers are preparing for the 2013 holiday shopping season despite lackluster growth forecasts at 2.4% reports social media blogger, James Rickman iHumanEvolution.com  Our retail clients in Nashville middle Tennessee and internationally (Asia, South America…) gearing up for the holiday season investing heavily in mobile Internet marketing. SMARTPHONE QR coupons and text message SMS alerts are popular among retailers. By using mobile web marketing tools retailers can cost effectively target consumers geographically.

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iHumanEvolution.com recommends mobile location based Internet marketing as a great way to lock-in brand loyalty. For example, real estate agents in Nashville middle Tennessee are using SMART PHONE QR coded signs to take prospective home buyers through online virtual tours of the property says Mr. Rickman.

But several factors impact retail sales online such as building social network recommendations, local search engine optimization and competitive pricing. For many consumers, shipping gifts during the holidays can become a major expense so retailers are often baking the shipping cost directly into the price from the get go.

In this article, I discuss the various Internet marketing techniques that may help you improve retail sales this holiday season adds Mr. Rickman. I will outline ten value tips to make your retail sales grow during this upcoming holiday season.

A retailer must have a clear understanding of the changing faces in business with Hispanic and Asian populations in America growing rapidly. Struggling companies like JC Penny are learning firsthand of the change in consumer demographics that has occurred says Mr. Rickman. Middle class America has been redefined over the past six years to include a growing number of ethnic groups such as Latino, black and Asians.

Most important is a better understanding among retailers in the new buying patterns of consumers which has gone beyond many business owners comfort levels as it relates to mobile Internet technologies. Our data shows that 43% of consumers ages 18 – 34 years now get their news and information through social media networks like Facebook, Twitter and Google +.  A generational shift is underway in the United States which requires new methods of reaching younger consumers that grew-up in the social media digital age.
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