Valued at £5.5 billion, the UK wedding market is bursting with opportunities. It’s highly competitive, but potentially highly lucrative.
With the average cost of a wedding now pushing £20,000 (nearly half the average annual salary), the rewards can be high for suppliers who get their marketing right.
MyStyle Marketing are taking advantage of this by trialing one of their US Teeth Whitening Clients. Starting next week they are scheduled to exhibit at the UK’s biggest, most vibrant and most successful series of wedding events - The National Wedding Shows.
MyStyle Marketing discovered that 55 per cent of all UK Brides said in a recent survey they plan to whiten their teeth in time for their big day.
"I specifically went to the event to look for a teeth whitening product. I certainly didn't want to wear my stunning white dress and have yellow teeth. Whitening my teeth gave me more confidence to smile widely on the day.” Rosie Blackman attended the National Wedding show in 2011, She continued: "Having white teeth was probably just as important to me as the make-up and hair. It definitely gives you more confidence!”
MyStyle Marketing will be representing Aqua-White Teeth Whitening Professionals at The National Wedding Shows - London Earls Court and Birmingham NEC in the upcoming weeks.
The National Wedding Show promise the perfect day, and the ultimate destination for every bride-to-be looking for inspiration. With over 250 wedding experts, from dress designers and florists to cake companies and stationers, all the ideas and insight that is needed to plan a perfect wedding, are all in one place.
Earls Court, London - 28th-30th September 2012 NEC, Birmingham - 5-7th October 2012