Taking over from Louise Skinner, James Pritchard knows the North coast of Cornwall well as he grew up in the county. He lives in Newquay and also has a background in the hospitality sector.
“As a Cornishman, I’m particularly proud to be working for Skinner’s Brewery as its Cornish roots are an integral part of the outfit. It’s a great company to work for because of its family values, and the quality of its beer means that I’m well received by one and all!”
These new appointments mark an ambitious period of expansion by the Truro-based brewery. Chief Executive Steve Skinner is enthusiastic about the progression.
“Despite the tough economic times Skinner’s continues to grow – we exceeded sales of £4 million for the first time last year. Since mid-2009, our ales have been on sale at all Waitrose’s UK stores and we are now also selling in around a quarter of all Tesco’s UK stores. In addition, we have our pre-existing national arrangements through Coors and Wetherspoons.
These developments have convinced us that we still have a long way to go in terms of tapping our full potential at national level rather than just in our traditional Cornish ‘home territory’.
Appointing Kevin and James is the next step in offering a true taste of Cornwall to a wider audience.”
Kevin has spent his entire career to date in the hospitality industry and is well known around the county as he has also played rugby for Somerset. He is excited about his new role.
“Skinner’s Brewery is now ‘exporting’
The new sales representatives will be easily recognizable by the ‘Bettymobiles’
For more information on Skinner’s Brewery please visit www.skinnersbrewery.com
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