PRLog - Oct. 28, 2010 - The readership of the inaugural issue of Airplanista Magazine found at http://airplanista.com far exceeded projected goals in it’s first month of existence, says the publication’
cover- 4z6- small
"This massive underestimation of readership proves that the aviation community is hungry for something new and different in aviation publications,"
The business model that makes Airplanista free and easily accessible on the Internet is helping to make the magazine even more popular than had been envisioned. “What I’m hearing is that people love the way Airplanista reads like a print magazine, is priced like a blog, and features the clickable hyperlinks like a website. I refer to this project as old school journalism meets new media buzz because it still takes solid J-school grunt work and intricate page layout skills to produce a magazine that is delivered via a slick digital process. And it can be easily shared with family, friends and colleagues with the click of your mouse. It’s a win-win for readers,” Pimentel explained.
For advertisers, the new magazine presents an attractive value. "Unlike web advertising,"
Airplanista Magazine is published on the first of each month, online at http://airplanista.com. Viewing the magazine is free and requires no sign-up or registration, however there is an optional email notification list established to alert readers when each new issue publishes. The target audience is a combination of general aviation pilots, aircraft owners, professional pilots and those in aviation business and industry.
# # #
Airplanista Magazine is an online monthly aviation magazine with features, commentary, and stunning aviation photography. Published for pilots and the general aviation community. Sometimes serious. Sometimes humorous. Always unpredictable.