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Follow on Google News | SPIN - the Senior Planners Industry Network - Reaches Membership MilestoneGrassroots Group Has Grown Entirely by Word-of-Mouth, Thriving Among Hospitality Industry's Most Under-served Segment: Senior-Level Meeting and Event Planners.
By: Shawna Suckow, SPIN Founder To join the free SPIN networking group, members must be full-time planners with at least 10 years of experience, although the group’s average is close to 20 years. SPIN’s membership includes all types of meeting and event planners: corporate, association and third party/independent planners with only one thing in common: their status as industry veterans. SPIN was founded by Shawna Suckow, a Minnesota-based certified meeting professional with 18 years of planner experience. “I was looking for a way to connect with my senior-level peers in a forum where we could interact and share challenges and opportunities,” Suckow created the group in October 2008 initially on LinkedIn, sending the invitation to a handful of colleagues to join. As a requirement of joining the free group, members are asked to spread the word to five other senior-level planners. “Our growth has been entirely grassroots, with no advertising,” In 2009, in response to requests from the group, SPIN began offering Think Tank gatherings in 11 major U.S. cities, where members gather for networking and round table discussions on industry topics. This year, Suckow’s goal is to increase international membership, and begin offering Think Tank gatherings outside the U.S. To join SPIN’s free, planner-only networking group, senior-level planners must complete a short electronic application confirming their experience level. Visit www.spinplanners.com where the application is located on the SPIN Members Forum page. For more information about SPIN, please visit www.spinplanners.com. # # # SPIN, the Senior Planners Industry Network, is an association serving meeting and event planners with at least ten years of experience. It provides networking and educational opportunities, and is free to join for qualified members. End
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