Tara Reed draws upon her sales and marketing background, as well as her years of experience licensing her own art, to help other artists become successful.
Strategies for finding companies that license artwork and organizing a system to keep track of information and efforts are the first step in the process. Next Reed provides step-by-step sales techniques for contacting manufacturers and building rapport. Basically --how to turn leads into clients and common sense methods of turning new clients into repeat clients. It's everything but negotiating the contracts.
Also included are valuable interviews with artists and manufacturers in the industry so artists can learn from the experience of others as well.
This is part of a series of eBooks about Art Licensing. More information can be found at: http://artlicensinginfo.com/
