3 European Institutions to discuss social media strategy and the EU Common Security & Defence Policy

LONDON - Sept. 26, 2014 - PRLog -- The Joint Defence Staff from France, RUAG Defence and the Swedish Armed Forces, are just some of those who have recently secured their attendance to attend SMi’s 4^th annual conference on Social Media within the Defence and Military Sector (http://www.smi-online.co.uk/2014military-socialmedia49.asp) taking place this November in London.

The only military focused social media event in the market will features a line-up from an array of military institutions and defence industry leaders including AIRBUS, Lockheed Martin, US Department of State and NATO.

Event highlights this year, includes 3 case study driven addresses from the European Commision, EU Naval Force and the European Defence Agency.

1. European Commission social media strategy
Presented by Dana Manescu, Head of Sector, Social Media, European Commission

Attendees will analyse the most effective way of using social media platforms in a military environment as the European Commission reveal how they utilise key platforms for engaging with multinational audiences.

2. EU Naval Force and social media
Presented by Michael Quinn, Media Plans Officer, EU Naval Force Somalia Operation Atalanta

This address looks ahead into the future of communications with strategic guidance from Lt Col Michael Quinn as he discusses cultural changes from "transmission to conversation"

3. EU and the Multinational Capability Development Campaign
Presented by Chris Stace, Project Officer Information Management and NEC, European Defence Agency

Delegates will identify cutting-edge developments in situation awareness and open source intelligence as Chris Stace provides insights into the EU's Common Security & Defence Policy.

When asked what attendees will take away from his talk Chris commented:

“That social media are more than a broadcast and interactive channels for recruitment, PA, Media Ops, strat com and info ops. The entire information cycle needs to be considered. Social media lacks credibility among decision-makers in defence and security. Challenges currently outweigh benefits so trick is avoiding former but exploit latter.”

On what we can expect in future advancements, he said

“More mobility – killer apps for security, payment, and situation awareness. Building technology into traditional battlefield weapons/protection and platforms.”

To read the full interview, visit the event download centre at http://www.smi-online.co.uk/2014military-socialmedia.asp?tab=downloads

For further details and to download a brochure visit www.military-socialmedia.com (http://www.smi-online.co.uk/2014military-socialmedia49.asp)

Social Media within the Defence & Military Sector
17th & 18th November 2014 | Marriott Hotel, Regents Park, London UK
www.military-socialmedia.com (http://www.smi-online.co.uk/2014military-socialmedia49.asp) | #milsocialmedia

Sponsored by 3i-MIND Technologies and Texifter LLC

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About SMi Group:

Established since 1993, the SMi Group is a global event-production company that specializes in Business-to-Business Conferences, Workshops, Masterclasses and online Communities. We create and deliver events in the Defence, Security, Energy, Utilities, Finance and Pharmaceutical industries.
We pride ourselves on having access to the worlds most forward thinking opinion leaders and visionaries, allowing us to bring our communities together to Learn, Engage, Share and Network. More information can be found at http://www.smi-online.co.uk