The TNS Choice Awards recognize financial services firms and banks that outperform their competitors in acquiring, retaining and developing clients.
The selection of Edward Jones was based on data provided by more than 6,900 U.S. households with $100,000 or more in investable assets who participated in TNS’ Affluent Market Research Program. The analysis considered several measures of client acquisition, retention, satisfaction, and client loyalty across a comprehensive set of competing firms to identify top performers. Study results are based on experiences and perceptions of consumers surveyed. Your experiences may vary. Rating may not be indicative of future performance and may not be representative of any one client’s experience.
Among affluent American households, Edward Jones is achieving faster organic growth than any significant competitor, according to TNS.
The global research consultancy states that Edward Jones' superior client experience is based on strong advisor relationships and an extensive branch network of 13,000 financial advisors. The firm earns high client satisfaction scores, which is rewarded with remarkably strong client retention, according to TNS.
“We continue to sharpen our focus on deepening each relationship to understand what our clients need, want and value,” said Edward Jones Managing Partner Jim Weddle. “By delivering tailored guidance through exceptional client service, we earn our clients’ loyalty.”
TNS advises clients on specific growth strategies around new market entry, innovation, brand switching and stakeholder management, based on long-established expertise and market-leading solutions. With a presence in over 80 countries, TNS has more conversations with the world’s consumers than anyone else and understands individual human behaviours and attitudes across every cultural, economic and political region of the world.
TNS is part of Kantar, one of the world's largest insight, information and consultancy groups.
Please visit www.tnsglobal.com for more information.