NEW YORK -
Oct. 5, 2013 -
PRLog -- Francesco Pansardi has joined
Illuminating Experiences, as president and chief executive officer. Pansardi will drive the company's strategy, growth and overall operations. He brings 10 years of experience in marketing, strategic planning and business development for high-end consumer goods, luxury travel services and supply chain to IE. Prior, Pansardi served as marketing director and general manager of Mediterranean Shipping Company; was a senior brand manager for the Perfumery division of Henkel, a European consumer products conglomerate;
and also co-founded and served as product manager and buyer of the Bags & Accessories department for Bruno Magli. Pansardi received his B.S. in Business Economics from The University of Parma in Italy, and his Executive M.B.A. from the Columbia Business School in New York City.
International marketing executive and entrepreneur with expertise in business development, marketing and sales strategies.Strong experience in the Business-to-
Business sector.Proven track record of building products and business units on a global platform.Key competencies in ability to craft effective sales and marketing strategies through market and customer insight, product management, competitive intelligence and strategic partnerships.Long-
standing interest in the pharmaceutical industry. Multilingual:
English and Italian fluency. US and Italian Citizen. MBA at Columbia University.
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