Paul Accinno To Speak at Conference For Automotive Education

Accinno will explain the three key areas needed to create a multi-platform marketing plan for the automotive retail industry
By: First Class Educators
 
EATONTOWN, N.J. - July 10, 2013 - PRLog -- EATONTOWN, NJ – Paul Accino of WorldDealer Inc. will be a guest speaker at the year’s most anticipated automotive education event; 2013 AutoCon. The second annual conference for automotive education in Las Vegas attracts the industry’s finest speakers and leading educators.

Paul’s workshop, “Developing A Retail Automotive Multi-Platform Marketing Plan,” will identify the three key areas dealers need to focus on to create a successful, multi-level marketing plan. His workshop will touch on integrated marketing, traditional as well as digital, and how to create impact with any plan.  Paul will review how to create a media budget that is appropriate for your dealership size, location and brand as well as how to evaluate, measure and track results.

Paul is the President/CEO of WorldDealer Inc., a multi-platform automotive marketing company that provides traditional, digital, mobile and social media solutions to auto dealers nationwide. Prior to forming WD, Paul was President/CEO GM’s largest dealer ad group agency. He was also VP of Sales & Marketing for a top 100 auto group and a Zone Manger for Ford Motor Company.

AutoCon 2013 Offers Hands On Automotive Education For Dealers

AutoCon 2013 is scheduled to take place in Las Vegas September 4-6 at the beautiful Aria Resort & Casino.   This exciting new addition to the fall automotive conference circuit is hosted by Automotive Media Partners, a new company launched by Ralph Paglia, Chris Saraceno and Mike Myers.

AutoCon is an extension of the widely popular Automotive Digital Marketing Community (ADM) created by Ralph Paglia and the industry’s largest automotive social networking site, DealerElite.com, created by Chris Saraceno and Mike Myers.  During the conference, these communities, which boast thousands of members, will move their online conversations, education and discussions to an educational conference format.

AutoCon 2013 will offer an unprecedented quality of speakers, workshops, and exhibition space. AutoCon was the first automotive conference to offer complimentary admission for Dealer Principals in 2012 and they continue to do so in 2013.

AutoCon 2013 is being produced by First Class Educators (http://www.firstclasseducators.com/) (FCE), a leading event planning company whose events have earned the highest dealer and supplier ratings in the automotive industry.

Early bird registration specials are available until July 4, 2013. For more information or to register for the conference, please visit http://www.autocon2013.com

About WorldDealer Inc:

WorldDealer, Inc. has over twenty-five years of retail automotive marketing experience and provides auto dealers with offline and online multi-platform marketing solutions. 
Originally WorldDealer was part of JW Messner, Inc, which was GM's Largest Dealer Marketing Group ad agency. 

Now the company combines traditional advertising methods with web-based marketing applications to create a more integrated and seamless communication approach. 

In this way, WorldDealer Inc can create leverage and synergy and ensure that all your marketing efforts are coordinated and focused to create “one-voice” for your dealership. http://www.worlddealer.net

Media Contact:

Carrie Hemphill

Managing Director

First Class Educators

732.734.6993

carrie@firstclasseducators.com
End
Source:First Class Educators
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Tags:Automotive Education
Industry:Automotive
Location:Eatontown - New Jersey - United States
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