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Follow on Google News | Platinum Photo Service for Journalists is 10 Times Faster with Economical Web-based DAM SoftwarePlatinum Guild photo library reaches maximum efficiency since using Logicmighty web-based photo library software. The process is 10 times faster than old system. Journalists and staff search on-line and download photos of platinum jewellery.
By: logicmighty Their old photo system was slow. Designers and journalists received low resolution photos, made selections, then received a CD of high resolutions or followed directions to locate and download files from an FTP site. It was difficult to hide exclusive images reserved for marketing staff. PGI now use online digital asset software for everyone to instantly download high resolution quality (showing off the jewellery quality and detail) from a central photo hub. For product launches, marketing staff create a unique light box for each magazine to select and download photos. Trade show and advertising campaign light boxes are shared with creative agencies. Controlling ownership is not an issue as PGI purchase copyright from photographers to distribute photos to agencies, magazines and online retailers. To protect against photographic copyright infringement, information is stored with all photographs; Tom Jefferson, marketing executive says "medialibrary is an intuitive image management system. Our image library is now secure and accessed quickly by a much wider range of people. The whole process of transferring images is significantly more efficient and 10 times faster than before.” About Logicmighty Logicmighty develop and market photo management software for librarian, creative, communication, graphic design and marketing professionals in the UK and abroad since 2002. Customers purchase licenses to install the software on their own server across the internet and/or the organisation intranet. External hosting on a Logicmighty server is chosen by customers without the necessary system requirements or IT staff. For further information please contact: Sales - Kathy Bush email: sales@ Technical - Martin Webster email: support@ End
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