Additionally, Paul will instruct the audience on how to build and utilize online media clouds using an innovative new technology called SyncroCloud (http://www.syncrocloud.com) to dramatically improve communication, training and overall performance. Created by Paul, SyncroCloud is a FREE cloud-based, multi-media platform that enables anyone to easily and instantly assemble, manage, share and deliver all their media, including videos, images, documents, links and blogs.
Attendees can expect to attain the skill-set needed to build media clouds instantly and easily, and learn how to apply this technology to their daily professional lives. In the process, attendees will also become vastly superior resources for their organizations and/or clients.
Paul’s career includes stints as a journalist, English teacher, technology instructor, sales training manger, marketing manager, rich and live interactive web application developer, partner in a web marketing and solutions agency. Never satisfied with the technology of the time, Shirer set out to design and create new technologies that would enhance the way that people could assemble, manage and share information over the web. In 2010, Paul founded Red Cloud Digital, which focuses on unified, rapid communication and learning solutions.
While this event is free for all ISPI members, the general pubic is welcome to attend for a $10 admission fee. All attendees are encouraged to bring their own lunch, as no food and drink will be provided by the venue. Visit www.stl-ispi.org for meeting registration.
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Founded in 2008, AMM Communications, is the St. Louis-based Public Relations Marketing firm that provides business management consulting in the areas of public relations, marketing, crisis communication, social media and business development consulting.



