iPONT makes landmark Sky 3D demonstration to pave way for without-glasses 3D TV in the home

June 8, 2011 - PRLog -- Oxford –  In a landmark technology demonstration, iPONT, an innovator and technology partner in the glasses-free 3D market, today announced the successful ‘real-time’ conversion of a Sky 3D satellite broadcast signal into one for use on a without-glasses (auto-stereoscopic) 3D TV.  The successful decoding and conversion of a standard 3D TV broadcast signal through iPONT’s proprietary 3D TV box could potentially allow the TV industry to dispense with active and passive eye-wear for 3D TVs -  paving the way for mainstream without-glasses 3D TV in the home.

“Today all 3D TV broadcasts and productions are tailored specifically to the needs of glasses-based technologies and we know the use of these glasses has largely stunted consumer belief in the product,” said Matthew Young, director iPONT UK.  “iPONT’s 3D TV box overcomes a major technological barrier to user acceptance of 3D in the home.  Removing glasses out of the equation could well make 3D TV mainstream.”

iPONT’s 3D TV technology had its first live public demonstration with an invited audience for the UEFA Champions League Final, 28th May at Walkabout, Covent Garden, London. In the pilot iPONT’s technology converted the standard live Sky 3D broadcast for viewing on a 65” ‘without-glasses’ autostereoscopic 3D TV.

Customers, who saw FC Barcelona beat Manchester United, 3-1 at the Australian-themed bar were asked if the 3D-experience had improved their enjoyment of the match.  And the majority felt it had and were keen to watch future games on 3D without glasses technology.

Barcelona fan, Barak said:  "I came down to the Walkabout to watch the match as I was intrigued to see what 3D without glasses was like and it's been a great experience.  It's much better than I expected as I'm standing quite far back and still get a really great 3D effect.  I feel very privileged to be one of the first in the world to witness it.  With Barcelona also winning I can safely say it's been a brilliant night".

On the Walkabout pilot, Young said: “3D without the glasses is only way to enjoy 3D TV and at Walkabout we’ve demonstrated that it’s possible to deliver an enjoyable immersive entertainment experience.  The technology is maturing and our own solution is evolving to what will be a perfect experience.  Despite the viewing improvement provided by the technology, Manchester United supporters have been inconsolable but a few have told us that seeing it this way has just been incredible.”

iPONT’s 3D TV box can handle Internet, satellite, cable and terrestrial services that stream 3D content directly into the home or business and converts this for use on an glasses-free 3D TV or display.  The 3D TV box technology currently supports all 3D broadcast channels.

Video footage of Walkabout, Covent Garden without-glasses 3D TV pilot:  http://www.youtube.com/watch?v=pU31eiTeKd8



For more information, visit http://www.ipont3d.com



About iPONT International

iPONT International is an innovator and technology partner in  the glasses-free (autostereoscopic) 3D market.  The company serves both business and consumer markets. iPONT has a complete 3D turn-key solution for designing, distributing and displaying content.

For home entertainment enthusiasts, iPONT's set-top boxes convert any stereoscopic (with glasses) 3D content to autostereoscopic (without glasses) 3D format, in real-time from any incoming 3D feeds including satellite, cable and terrestrial services.

The company offers  a complete multiplatform solution including  3D Blu-Ray integration, live 3D viewing from the Internet, and a back-end 3D broadcast solution  to convert  source content.

Based in Oxford, UK, iPONT UK is a subsidiary of iPONT International.


Jimmy Tse | SquareMango | Tel: +44 (0)7932 455085 | jimmy@squaremango.net
Annabel Marner | SquareMango | Tel: +44 (0)7711 604903 | annabel@squaremango.net