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Follow on Google News |  Book Marketing Tips For Author Publicity, Author PR With Annie Jennings PR, Want Book PR?America's favorite & fun publicist reveals more marketing tips so author success in promoting their books. How do you sell the most books given an incredibly competitive environment? Why is the most important resource? (you will be surprised!)
By: Annie Jennings BOOK MARKETING FOR SALES, BOOK PUBLICITY FOR MEDIA EXPOSURE LOTS OF BOOKS COMPETING FOR SALES: In 2009, over 1 million books were published according to leading industry sources. “If I could, I would share this book marketing strategy with all ONE MILLION of these authors,” says Annie Jennings of the National Publicity Firm, Annie Jennings PR, whose mission it is to see authors everywhere living the life of their dreams. BOOK MARKETING, BOOK PR, BOOK PUBLICITY STRATEGY Book publicist and media strategist, Annie Jennings of the National PR Firm, Annie Jennings PR, shares book marketing strategy to help authors and experts get publicity for their books, learn valuable book marketing techniques and get outstanding book PR. BOOK MARKETING STRATEGY ARE ESSENTIAL TO BOOK SALES Learn the book marketing strategies to successfully promote a published book. Annie Jennings notes that if intention alone could sell books, than most books, if not all books, would be best sellers. Unfortunately for every author, whether they publish their book traditionally published or they self-published with print on demand book publishing, the reality is that no matter how good their book is, if the public doesn’t know the book is out there and available, they the book just won’t sell. Effective book marketing strategy is also needed. BOOK MARKETING IDEAS FROM ANNIE JENNINGS PR In addition to the book marketing and book publicity ideas presented on the Annie Jennings PR website, here are four more book marketing tips in the series Annie Jennings PR created just for authors entitles “Book Marketing For Sales: 18 Spokes In The Book Marketing Strategy Wheel. Annie Jennings PR has presented this series for standing room only audiences in its entirety and here are four more of the book marketing strategies for you to enjoy: BOOK MARKETING STRATEGY - Affiliate Marketing That Works Use the power of your community via a “friends helping friends” publicity strategy. Many of your friends and associates would be happy to help market your book for you if they like the book. Why not ask your circle of friends to read your book (and yes, provide them with a complimentary copy). If they like it, ask them to jump on your promotional band wagon and help you spread the word. When people have the trust of a market group and they recommend a book or an author that carries a lot of power (which is why you let your contacts read your book first so they can recommend the book with certainty) BOOK MARKETING STRATEGY USING AFFILIATE MARKETING THAT DID NOT WORK But in contrast to the above point, book authors reported that third party MASS EMAILS did not work because they did not have the personal touch, probably had an obvious BUY ME! BUY ME! profit motive that no one appreciates. Remember to respect the audience. Yes, they want to know about something good, and No, they don’t want to be sold to. BOOK MARKETING STRATEGY – GET A TOP NOTCH TRAILER FOR THE BOOK The Annie Jennings PR authors reported that creating exciting and fast paced trailers (mini-videos about 1 minute long) were very successful in leading to sales. Be sure your trailer is available everywhere your books is for sale. BOOK MARKTING STRATEGY – GET SOMEONE (A Marketing Assistant) TO HELP YOU Get an assistant. You will get a lot more done! With book marketing and book PR, there is so much to do and many authors find it next to impossible to get it all done themselves. You may need help. Invest in yourself and hire someone or you can also get interns from your local college who are studying communications and media to help. Without support, you just might wind up being a “here today, gone tomorrow, all talk, no action” type of book author. Don' t let this happen to you! This happens when you just have too much to do yourself, get overwhelmed, burned out and then it’s over. Hey, everyone needs a little help every now and then. I promise you, it will be worth it! BOOK MARKETING STRATEGY – KEEP YOUR EYE ON THE BALL - STAY FOCUSED Getting publicity for your book and book PR is the best part of publishing your book. It's teh most fun, that's for sure. You get to see and experience your mission in motion. Know why you wrote your book, what you wanted to accomplish with your book and keep this in mind when the going gets a little tough. Know what you want to achieve. Be clear about your goals and intentions so you know when you are successful. One of the best book marketing strategies is to just keep going everyday and kick it up a notch each day as well. Annie Jennings is a book marketing publicist, book promotion and book pr expert who works with authors and expert getting publicity. GET YOUR BRASS RING, SAYS ANNIE! Annie Jennings is a National Inspirational Publicist who dedicates her life to helping her clients reach their dreams. "Everyone should have the chance at getting their brass ring," says Annie who views it as her job to make sure they do! Annie Jennings PR provides book marketing, book publicity, book pr, marketing a book for sales, book promotion, author publicity and author book publicity radio campaigns. Annie Jennings PR has presented 500 (and counting) book pr, business strategy, business messaging , publicity, book marketing and book promotion Teleseminars for consistent standing room audiences, reaching hundreds of thousands of author and experts and business professionals. Annie Jennings is the premier publicity expert in the country with her knowledge sought out by professionals and organizations everywhere. Contact Annie Jennings at http://www.anniejenningspr.com You can find lots more book publicity, book PR, book promotion and book marketing tips, ideas and strategies at http://www.anniejenningspublicity.com and http://www.anniejenningsbookpromotion.com # # # What's special about Annie Jennings PR? First of all, everyone who works at Annie's is devoted to the outcome. The publicity team is made up of spiritied entrepreneurs whose job it is, is to get the JOB DONE for you. Annie offers guaranteed deliverables, meaning you cannot throw your money away via expensive monthly retainers. Annie's clients love that they get what they pay for via her famous pay for play publicity business model. End
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