Doug Ringer Releases The Product Rocket: Launching new Products to Out-of-this-World Success

FORT COLLINS, Colo. - July 13, 2015 - PRLog -- FORT COLLINS, COLORADO, JULY 9, 2015 – Doug Ringer is pleased to announce the release of his brand new book, The Product Rocket: Launching new Products to Out-of-this-World Success.

Ringer is a product development expert who has in-depth knowledge when it comes to the intricacies of launching a successful product. In his new book, he combines all of this knowledge in a never-before-seen context.

Managers involved in product concept, market research, product development, manufacturing, marketing communications, and product end-of-life management will find this book to be an asset in their arsenal of tools.

One of Ringer’s colleagues, Paul Beiser, Director of Engineering (ret.) at Hewlett-Packard and Schneider Electric, writes, “Doug has written an excellent guide on methods, tools, and insights on helping anyone in the product development process - especially product managers - to achieve success. He covers the gamut from understanding customer needs through product launches, all of which are critical for a product to succeed. He lays it all out in an easy to understand way, and his advice is very useful and practical. Product managers can easily use the information at any time during product creation, Doug has done a fantastic job making this a very easy-to-access book as various needs arise.”

Currently, Ringer’s all-new book is available in Kindle format at www.dougringer.com/resources. More information can be found at www.dougringer.com.

About Doug Ringer

Doug Ringer is a product development strategist and author who writes books to offer assistance to businesses as they launch products and attract customers.