Innovative Marketing’s Team Returns from Cancun Retreat

RIVERSIDE, Calif. - Dec. 30, 2014 - PRLog -- “Recognizing our team’s exceptional efforts this year was extremely important to our company’s management,” cited John, the firm’s director of operations, when discussing the award ceremony. “We were pleased to honor these individuals for raising the bar and exceeding not only our objectives, but our client’s goals as well. Each of them demonstrated that extraordinary hard work, combined with a performance-driven attitude and a penchant for creative solutions, are the keys to outstanding results.”

Joining the Innovative Marketing team were several industry leaders. John explained how this exclusive networking opportunity was critical for the team. “In addition to innovation, our business depends on our team member’s abilities to establish relationships. Networking results become enhanced when you’re in a more relaxed setting,” he said. “You really form a positive foundation upon which relationships can be built.”

John noted that the retreat also helped the team form lasting bonds with their fellow teammates. “So often, when we’re working on a project or developing a campaign for a client, we start to regard each other based on our functions and roles, simply as resources we need to complete the job,” he stated. “A retreat allows us to stop seeing each other simply as branding specialists, team leaders, or designers. Instead, we’re John, or Sue, or whoever we are as individuals. We start to relate to each other as human beings by engaging in fun activities together.”

Innovative Marketing’s Creativity Boosted by Retreats

Another retreat benefit that John cited was the positive impact these events tend to have on the team’s abilities to generate unique campaigns for each client. “As an interactive marketing firm, creativity is paramount to developing exciting brand promotions that resonate with our client’s market,” explained John. “Daily routines and hectic office environments can detract from this mission. This is why it is important to step away at times and regain our focus. Retreats allow us to refresh our minds and reenergize. When we return relaxed, we’re more enthusiastic and eager to visualize the solutions.”

“Not every retreat can be in Cancun. This was a unique event,” said John. “What you want for a retreat is a change of scenery. Look around your community. Parks, local resorts, conference centers, banquet halls, even entertainment venues are great locations for gathering your team. It is possible to reignite sparks of creativity in your own backyard. This is even more so at an exotic resort, of course, which is why we value these travel opportunities so highly!”

About Innovative Marketing

Innovative Marketing is a high-performing provider of dynamic promotional campaigns that drive business growth and accelerate market expansion. The firm’s team of branding specialists has the skill and versatility needed to increase profitability for clients of all sizes. By applying in-depth market research and demographic analysis, Innovative Marketing delivers consistent results that clients see in both increased brand loyalty and enhanced bottom lines. The company maintains a commitment to professional development to ensure that each promotional initiative is powered by the collaborative efforts of an exceptional team. To learn more about how Innovative Marketing and their dynamic marketing and consulting services, visit the company’s website today.