Author and frequent talk radio guest launches personalized coaching for emerging experts

Sept. 9, 2014 - PRLog -- A personalized, private expert coaching is launched by veteran talk radio guest John Longenecker. Longenecker is an author, contributor of over a thousand articles around the web, and has appeared on hundreds of shows large and small. Longenecker has over ten years of on-air guesting, and now offers analysis, private coaching and refresher in his fast track grooming course for experts who want to be heard on talk radio.

More experts are emerging in the blogosphere, and talk radio is the next step for those to bring their message to new audiences. Getting on-air guest bookings can be easy when you are highly visible, but without preparation and polish to deliver expertise, a radio appearance can fall flat. Expertise does not translate into a good guest performance; radio's demands are different from polishing compelling articles; many super good writers do not necessarily make good guests, and the learning curve can be costly. Some contributors with great blog followings hesitate for these reasons. But Longenecker says they can be good guests faster and sooner to make even the first appearances work well.

More than a few tips, the grooming explains the top seven mistakes new experts make in starting out and the six mistakes in educating listeners. A series of exercises, challenges and home assignments groom the expert into an on air persona. In a time when whatever you say on radio is recorded and immortalized as easily as blogs and articles, you'll want every appearance to show your best.

“Private coaching prepares the expert for more than a conversation overheard by thousands,” says Longenecker, “Talk radio is thousands of consumers and voters who make their favorite stations their own light speed comparing of notes. Whether you're going to talk low sugar recipes for dessert or political recipes for disaster, the emerging expert needs to be groomed for talk radio beforehand to deliver the goods.”