Inertia Analytics Partners with PMSquare

CHICAGO - March 26, 2014 - PRLog -- Inertia Analytics LLC proudly announced today that it has signed a partnership agreement to become part of PMSquare, a global IBM Premier Business Partner in Australia and Asia.  This announcement signifies the continued growth and expansion of PMSquare: IBM Premier Business Partner and winner of both the IBM Outstanding Strategic Growth Initiative Award and the IBM Outstanding Revenue Contribution Award.

Inertia Analytics will be rebranding its operations to PMSquare US (http://pmsquare.com/us/) over the coming weeks. PMSquare US will continue to be run by Dustin Adkison, with Chris Loechel leading the sales initiatives.

Dustin Adkison has a background in business analytics consulting and sales while acting as the Sr. Director of Sales and Marketing for BrightStar Partners, Inc / BSP Software LLC and Avnet, Inc.  Adkison is a published author in the business analytics space (IBM Cognos Business Intelligence) and a four-time IBM Champion for his contributions to the IBM Business Analytics community.

Chris Loechel brings his background in finance and sales to lead the sales and marketing initiatives for PMSquare US while leveraging growth opportunities into the financial analytics, planning, forecasting, and budgeting areas of performance management.

“I am excited to be joining with Carsten, Jason, Rana, and the rest of the PMSquare team,” said Adkison.  “While partnering with them through BrightStar and BSP Software for the last 4 years, I have seen first-hand their dedication to their clients, their employees, and their partners.”

PMSquare US is headquartered in Chicago, IL and focuses on helping its clients in the US and abroad develop strategies for business analytics and financial performance management best practices.

“I have known Dustin now for many years and he is a trustworthy and dedicated professional, with extraordinary Cognos skills, a great passion for Business Analytics solutions with excellent sales smarts, and is in general a great person”, says Carsten Brandt, Managing Director of PMSquare.  “I know that he will continue to represent PMSquare well as we expand geographically, but stay focused on supporting our clients’ initiatives both locally and globally.”

Adkison and Loechel had previously founded Inertia Analytics LLC, and this partnership represents a merger of that business with PMSquare.

About PMSquare

PMSquare was founded in 2008 in Sydney, Australia and has extensive experience and certified experts in Performance Management solutions and IBM Cognos.  They are an IBM Premier Business Partner, winner of both the IBM Outstanding Strategic Growth Initiative Award and the IBM Outstanding Revenue Contribution Award, and a software reseller for the US, Australia, and Asia.

PMSquare's software expertise is supported by owners and managers with extensive business backgrounds in Financial Services and Information Technology. This hands-on business experience means PMSquare can understand your organizational needs - now and into the future.

Whether it's scoping, design, implementation, training or project management, PMSquare has it covered. Contact us today for more information on the Cognos range of solutions and how we can help your organization simplify complexity.

PMSquare Contacts

Dustin Adkison, Managing Partner, PMSquare US, dadkison@pmsquare.com, +1 1 423 331 2277

Carsten Brandt, Managing Director, PMSquare, cbrandt@pmsquare.com.au, +61 2 9439 5693

Rana Banerji, Regional Director ASEAN, PMSquare Asia, rbanerji@pmsquare.asia, +65 6635 1700