How Inbound Marketing Can Bring You More Customers at LA2M, Wednesday, April 17

ANN ARBOR, Mich. - April 15, 2013 - PRLog -- Ingenex CEO Derek Mehraban (http://ingenexdigital.com/derek-mehraban) will be speaking at LA2M on the benefits of inbound marketing (http://la2m.org/events/inbound-marketing) on Wednesday at noon. Inbound marketing is creating content to draw customers into your message, as opposed to traditional advertising try to interrupt a consumer to tell them a message. Inbound marketing not only attracts potential customers, but also helps companies build valuable backlinks for their websites and ultimately expand their customer base.

With so many advertising and marketing resources available, utilizing inbound marketing is important for reaching target audiences. Mehraban will offer his expertise on the development and management of inbound marketing strategy in business advertising, as well as the many benefits it offers to business growth and company sales.

LA2M - Marketing Education is a nonprofit educational program open to all people interested in learning about marketing. Every Wednesday at Conor O’Neill’s from 11:30 a.m. to 1:00 p.m. LA2M host presentations by various experts in the field of marketing. The lunch menu is available, but lunch is not required. There is no registration or membership fee for attending LA2M. Donations are not required, but graciously accepted. After the presentation, the floor opens to the audience for Q&A and introductions.

For more information visit http://LA2M.org and follow @LA2M at http://twitter.com/la2m for event updates and presentation highlights.

About Ingenex Digital Marketing
Digital Marketing and Social Media Agency (http://ingenexdigital.com/) Ingenex Digital Marketing has been delivering a full suite of digital marketing services since 2006 including Interactive Branding, website design, search engine optimization (SEO), pay-per-click management (PPC), optimized public relations, social media marketing, email marketing, web-driven event marketing, podcasting and blogging. To learn how Ingenex can help you connect with your customers, visit us at http://ingenexdigital.com or give us a call at 1-855-INGENEX (855-464-3639).