RIDE - RECORD - SHARE - Introducing the New Outride iPhone Case by mohie

Jan. 25, 2013 - PRLog -- Burleigh Heads, QLD – January 25th, 2013: OC Imports is proud to announce the highly anticipated release of the new OutRide iPhone case by mophie. OC Imports has partnered up with mophie® & Seechange Distribution to exclusively distribute the new OutRide iPhone case into the Australian Action Sports Market.

• mophie® is a market leader in developing innovative solutions that allow consumers to do more with their mobile. OutRide, a hardware and app solution that puts the power to record and share tricks, tracks, rides, and epic moments in the hands of action land and water sports enthusiasts, using only their iPhone. OutRide eliminates the need for dedicated video or camera devices, which add bulk and can cost upwards of $300, by harnessing the existing features of the iPhone and adding the hardware and software for outstanding, all-in-one filming, editing and sharing. OutRide hardware is waterproof and impact resistant and comes bundled with a variety of custom mounts to capture action shots in the surf, snow, dirt or concrete.

• The release of OutRide incorporates several product innovations that have earned mophie credibility in the action sports community by including features such as extreme durability and portability engineered specifically to meet the needs of the lifestyle. OutRide’s debut is also a clear statement that the brand is putting down roots in the category and is committed to trailblazing the development of solutions and applications that can transform the iPhone into a device that can serve many functions, eliminating the need for consumers to spend on additional, dedicated devices.

• “With the ever-growing action sports market, and our success in developing ruggedized products for those rough-and-tough tech users, we felt we were ready to design and develop a product that would take the iPhone and its camera capabilities to its limits,” said Ross Howe, vice president of marketing at mophie. “While the action sports community has a lot of camera and video options to choose from, they weren’t able to share their moments with the community in real time. OutRide gives the action sports community these capabilities in a durable, compact, quality and cost-efficient way.”

• Using the iPhone 4S or iPhone 4 and OutRide (iPhone 5 case available March 2013) as an action sports camera has many advantages, including the ability to review your own footage or shots, share those moments and follow others in the community, instantly. The free OUTRIDE app is the perfect complement to the hardware solution and is the key differentiator from other action sports cameras on the market. With the OUTRIDE app, users have instant gratification in capturing and viewing their content, as well as sharing it on the OUTRIDE community page as well as various social media networks, on the fly and in the moment.

• Available January 2013, the OutRide Multisport kit retails for $169.95 from key selected retailer and online dealers.

Key features and benefits of the OutRide include:

Turning the iPhone into a Dedicated Sports Camera—Bundling the case, mounting system and the OUTRIDE app, gives users the option to transform their iPhone 4S or iPhone 4 into a dedicated action sports camera. Features of the OutRide hardware includes:

High-impact, water-proof and lightweight polycarbonate housing protects the iPhone in any scenario

Water-proof

Modular quick-release mounting system allows recording at any angle and attachment to any surface on a variety of sports equipment

Wide angle lens is optimized for recording action sports

“Lights, Camera, Action!” - Whether you have a passion for surfing, motocross or skate, there is an OutRide mounting kit that will fit your sport.

Capture, View and Share - Free on the iTunes store, the OUTRIDE app is a place for the action sports community to search and share videos from around the globe, on-the-go:

Personal Profile - Get started by uploading a profile picture and adding in your location.

From the personalized profile, users can view captured videos and photos, find and follow friends, and customise categories

Capture - Allows the user to shoot both vertically or horizontally

View - Custom settings allows for a unique viewing experience, and provides notifications of “friends” updates

Share - Community-based sharing allows users to discover new users and connect with the “mophie” community within the app and through other social networks

For more information on OutRide and the full suite of mophie products, please visit www.mophie.com or check out our video on you tube - http://youtu.be/G6pLM2bzT38