PRLog - Oct. 19, 2012 - LOS ANGELES -- Los Angeles, California – iT Factor Agency, a boutique public relations agency specializing in fashion, beauty, entertainment and lifestyle, is excited to announce their new client relationship with Burrell Vodka. The agency will handle all publicity, branding and marketing for the new client.
Burrell Vodka is under the Burrell Beverage Company umbrella based in Chicago. The company has plans to expand the brand to different markets and cater to an upscale demographic. The vodka consists of 3 flavors including Lemonade, Caramel and Regular. All three were picked as superior by over 90% “blind” taste testers, putting it at the top of the list with other leading brands.
“The Burrell Beverage family is consistently growing by continuing to recruit intuitive thinkers and hard workers. With a little direction and creative insight, we will continue to deliver a strong and resourceful company that the everyday consumer can depend on to provide quality products and services. The iT Factor Agency will assist in leading Burrell Beverage in becoming one of the world’s premier food and beverage companies by utilizing their strategic resources and marketing principles for the Burrell Vodka brand. iT Factor Agency will bring business and financial success while leaving a positive imprint on the food and beverage industry,” said CEO, Charles Campbell.
Burrell Vodka will be conducting a model search for brand ambassadors nationwide to represent the brand. Details will be announced soon. Consumers can look forward to out-of-the-box events, charity sponsorships, celebrity spokesmodels, strategic partnerships, drink recipes in bars and restaurants and ultimately the vodka will be on shelves for purchase.
To learn more about Burrell Vodka, visit the website at http://www.burrellvodka.com and follow them on Facebook: http://www.facebook.com/
About iT Factor Agency:
iT Factor Agency is a boutique PR Firm that specializes in the Fashion, Beauty, Lifestyle and Entertainment Industries. iT Factor Agency offers public relations, event planning/management, company branding, and image consulting. The company was founded in Chicago in 2009 and recently expanded to Los Angeles.