Follow on Google News News By Tag Industry News News By Location Country(s) Industry News
Follow on Google News | SMEI Vietnam shares innovations in Sales and MarketingSMEI Vietnam, the representative of Sales and Marketing Executives International in Vietnam, held a seminar on 15 Sept, 2012 to discuss upcoming trends and practices in Sales and Marketing that will change the game in Vietnam in the next two years.
By: SMEI Vietnam Both sales and marketing people attended the event. Therefore it came as no surprise that they enjoyed another talk given by Canny D. Tran, sales director of Que Huong - Liberty Hotel Group – “Solution selling is coming to and end – What’s your solution?”. By bringing up a recent debate started by the Harvard Business Review that solution selling is dead and here comes insight selling, Canny Tran stressed the importance of understanding buyers’ insight and offering solutions or benefits on a case by case basis. Coming from the hospitality industry, he also emphasized the difference pro-active and professional customer service can make for salespeople. And as a “CSE®” holder himself, Canny Tran encouraged sales professionals to get certified via SMEI Vietnam with the Certified Sales Executive® international certification program to be recognized among sales professionals in the world and be most up to date with their craft by getting weekly newsletter from SMEI® and advices from peers in other countries. The seminar also introduced Dr Vo Thi Quy, a renowned university professor of Finance and Business Management who called herself a “converter” One of the CME candidates in Vietnam - Mr Pham Thien Phu, who is a Marketing lecturer, shared his journey undertaking CME® program with experience in using the e-learning portal, taking part in offline tutorials and preparing for the examination. Such event is a way for SMEI Vietnam to carry out its mission: provide sales and marketing professionals in Vietnam opportunities for career development and international recognition. End
Account Email Address Account Phone Number Disclaimer Report Abuse
|
|