“We are very excited to be able to work with Microsoft on this new application,”
Leveraging Microsoft's unique Metro design paradigm, the Draft Kit and Trade Analyzer leverage this clean aesthetic and the unique, immersive experience developed by Microsoft to allow users to quickly manage their draft lists. Users can even pin Live Tiles for individual player cards to the phone’s Start Screen, a unique Windows Phone feature that provides a direct link to the player's stats, projections, and news.
“Windows Phone is backed by a rich developer ecosystem that is creating a variety of quality apps and games that take advantage of the phone’s unique features and design,” said Todd Brix, senior director, Windows Phone Marketplace, Microsoft Corp. “Bloomberg’
These new features will further complement all the other existing elements in the Draft Kit and Trade Analyzer mobile applications, including the ability to sync with the major hosting sites from Yahoo!, ESPN.com, and CBSSports.com and get recommendations customized for every fantasy team and player.
Bloomberg’s Fantasy Draft product was the leading seller among paid mobile sports apps for most of the 2011 season, further proof that the Bloomberg sports analytic tools are quickly becoming the fantasy tool of choice amongst both avid and casual players.
Bloomberg Sports will also be developing a product for fantasy football for Windows Phone to be released in the early fall.
For more information on Bloomberg Sports, please visit bloombergsports.com and follow us on Twitter (@BloombergSports)
For more information on Bloomberg, please visit bloomberg.com/
About Bloomberg Sports
Recently selected by The Sports Business Journal as a Finalist for “Best In Sports Technology” and already named as one of the “Most Innovative Companies in Sports” in 2011 by Fast Company Magazine, Bloomberg Sports takes the technology developed by Bloomberg, the leading global provider in data and analytics, and applies them to the vast data analysis opportunities in sports. Working with MLB.com and NFL.com since its launch in 2010, Bloomberg Sports fantasy products give fans the most powerful easy to use resources as they draft and manage their fantasy teams. Additionally, Bloomberg Sports provides a professional product that delivers Major League Baseball clubs with a secure, virtually unlimited set of analytical functions to assist them in personnel evaluation and game preparation and with a tablet application used by over 300 professional players. Bloomberg Sports has also created products customized for broadcast use, as well as professional tools for several professional baseball organizations in Latin America.
Bloomberg is the world’s most trusted source of information for financial professionals and businesses. Bloomberg combines innovative technology with unmatched analytic, data, news, display and distribution capabilities, to deliver critical information via the Bloomberg Professional service and multimedia platforms. Bloomberg's media properties span television, radio, digital and print, making up one of the world’s largest news organizations with more than 2,300 news and multimedia professionals at 146 bureaus in 72 countries.
# # #
Long time sports and entertainment communications, marketing and branding executive now handling a series of consulting businesses and freelance projects. Check out our best practices site at joefavorito.com or email us at fatherknickerbocker1@